Job Description

DUTIES AND RESPONSIBILITIES

Sales Strategy & Revenue Generation

• Develop and implement strategic sales plans to achieve group and meetings revenue targets

• Identify and pursue new business opportunities within the corporate, MICE, and group segments

• Conduct regular sales calls, presentations, and client meetings to promote the hotel’s meeting and event facilities.

• Maintain strong relationships with corporate clients, travel agents, event planners, and industry partners

• Negotiate contracts and pricing to maximize revenue while maintaining competitiveness.

Business Development

• Proactively source new accounts and expand existing client relationships.

• Participate in sales missions, trade shows, networking events, and industry activities

• Monitor market trends, competitor activities, and industry developments.

• Identify potential markets and develop targeted sales initiatives.

Client Management

• Serve as the main contact for key group and event clients.

• Ensure smooth coordination between clients and internal departments such as Events, Banquet, Front Office, and Operations

• Oversee the planning and execution of group bookings and events to ensure client satisfaction.

• Address client concerns and ensure timely resolution of issues.

Revenue Management & Reporting

• Work closely with the Revenue Management and Reservations teams to optimize group rates and availability.

• Track and analyze sales performance, booking pace, and revenue results.

• Prepare and submit regular sales reports, forecasts, and performance updates

Leadership & Collaboration

• Support the Director of Sales & Marketing in achieving overall sales targets.

• Collaborate with internal departments to ensure seamless guest experiences.

• Participate in departmental meetings, training programs, and sales planning sessions.

QUALIFICATIONS

• Bachelor’s degree in Hospitality Management, Business Administration, Marketing, or related field

• Minimum 5–8 years of sales experience in hospitality, with strong exposure to groups and meetings sales

• Proven track record in achieving sales targets and revenue growth

• Excellent communication, negotiation, and presentation skills.

• Strong client relationship management and networking abilities.

• Knowledge of IHG systems and brand standards is an advantage.

COMPETENCIES

• Strategic Thinking

• Sales & Negotiation Skills

• Relationship Building

• Revenue Optimization

• Leadership & Team Collaboration

• Customer Focus