Hydrite

Director of Marketing

Hydrite  •  Brookfield, WI (Onsite)  •  9 days ago
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Job Description

WHO WE ARE

We are a company where people matter

We are family driven

We are financially strong

And we are looking for problem-solvers to join our growing team.

BENEFITS

  • Up to 10% Retirement Contribution
  • $600 per Year Wellness Incentive
  • Three Weeks Starting Paid Time Off
  • Medical, Dental, and Vision - Eligible f irst day of the month following hire date.

JOIN A TOP WORKPLACE - https://www.youtube.com/watch-v=7nlFHnnfvhk

The Director of Marketing leads enterprise-wide executional marketing strategy for a diversified chemical manufacturer serving multiple end markets (e.g., food & beverage, water treatment, agriculture, industry, and specialty chemicals). This role is responsible for building market-facing clarity across platforms, driving demand and commercial enablement, and strengthening brand credibility in highly technical and regulated environments.

Primary responsibilities include:

Digital & Marketing Operations

  • Own production and execution of all marketing communications across platforms, including:
    • Websites and landing pages
    • Brochures, flyers, and application sheets
    • Case studies, white papers, and technical summaries
  • Trade show planning, materials, signage, and presentations
  • Lead initiatives to improve lead generation, conversion rates, and customer acquisition efficiency across all marketing channels.
  • Ensure consistent brand, tone, and messaging across all markets and channels.
  • Use data-driven insights to influence brand positioning, messaging, and campaign strategies.
  • Leverage automation, CRM, and analytics tools to drive efficiencies.
  • Manage marketing budgets, direct reports, and vendor relationships.
  • Assess performance metrics and adjust strategies to ensure ROI and sustainable growth outcomes.

Market and Customer Insight

  • Understands industry and competitive trends and identifies and targets marketing of specific new or underserved markets.
  • Partner with Strategy and Commercial teams to monitor industry trends, customer feedback/buyer journeys, competitive dynamics and competitor positioning to inform decision-making.
  • Collaborate with Strategic Marketing in enhancing VOC (Voice of Customer), NPS, and other data or feedback mechanisms to continuously improve marketing effectiveness.
  • Partner with HR on employment branding efforts, ensuring consistent messaging across recruiting, onboarding, and external talent‑facing channels that supports attraction, engagement, and retention of top talent
  • Champion a customer-centric culture across the organization by sharing insights and fostering alignment around customer needs.

Sales Enablement & Commercial Support

  • Develop and maintain sales tools to support Commercial teams:
    • Sales decks, segment playbooks, and product one‑pagers
    • Customer-facing presentations and templates
  • Partner with sales leadership to support key account initiatives and launches.
  • Act as the primary marketing point of contact for day‑to‑day sales requests.

Marketing Team Management & Development

  • Develop and grow marketing talent through thoughtful allocation of work, stretch assignments, and cross‑functional exposure, ensuring team members gain the skills, visibility, and experience needed to advance their careers.
  • Lead, manage, and mentor the direct reports by aligning individual strengths and development goals with business priorities, providing opportunities for increased responsibility, leadership exposure, and impact.

REPORTING STRUCTURE

  • This position reports to the VP of Strategy

PREFERRED EXPERIENCE

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 8–12+ years of progressive business-to-business marketing experience, including people leadership.
  • Experience supporting technical, industrial, or chemical products.
  • Demonstrated success creating practical, sales‑ready marketing materials.
  • Strong project management skills and ability to manage multiple priorities.
  • Comfortable working cross‑functionally with sales, HR and technical teams.
  • Experience in multi-platform or multi‑end‑market organizations.
  • Familiarity with regulated environments (EPA, FDA, USDA, OSHA).
  • Background in water treatment, food & beverage, agriculture, or industrial chemicals.

ADDITIONAL BENEFITS

Benefits and perks include 401k and profit sharing, medical/dental/vision/life insurance, paid time off, tuition reimbursement, adoption assistance, legal services insurance, scholarship awards for children of employees, summer picnic, community giving events, free family wellness coaching including nutritionist and fitness coach.

WANT TO STAY CONNECTED? FIND US ON SOCIAL MEDIA

Learn more about Hydrite on our website: www.hydrite.com/careers

Privacy Notice for California Residents: https://www.hydrite.com/Legal/Privacy-Notice-for-Employees.htm

Hydrite

About Hydrite

At Hydrite we are family driven, financially strong, and looking for problem solvers to join our growing team.

🧪 What we do:

Hydrite is one of the largest independent providers of chemicals and related services in the United States. In other words: we make and supply chemistries that make your food and beverages safer and more flavorful, your water cleaner, your manufacturing line more efficient, and your crops healthier.

🏆 How Hydrite stands out:

-34th Annual Winner of the Wisconsin Manufacturer of the Year

-Seven-time winner of the Top Workplaces Award

-Gold designation as a Well Workplace award recipient from WELCOA

-No. 10 on the 12th Annual ICIS Top 100 Chemical Distributors List

-Ranked on the Deloitte Wisconsin 75 list 17 times

-Record-breaking safety performance

-Privately-held, family-owned company for 95+ years

💬 What employees say about Hydrite:

“The owners truly care about the employees and their families, despite significant growth. This type of environment is becoming more rare. I feel blessed to be part of the success of the organization.”

“Strong family values and great benefits.”

“Everyone cares about everyone else, from the lowest to highest positions in the company.”

🤝 How Hydrite gives back:

Hydrite has a long history of supporting the communities in which we operate through charitable giving. Our culture fosters and facilitates community engagement by our people in both their personal and professional capacities. This includes our Hydrite Helps community engagement program, which has driven thousands of volunteer time and major financial support to local nonprofits in the areas of children’s needs & development, education, environment, and local needs. More on how we give back: https://www.hydrite.com/Community-Giving.htm

We’d love to have you join the team! Learn more about working for Hydrite: https://www.hydrite.com/careers.htm

Industry
Chemicals & Materials
Company Size
501-1,000 employees
Headquarters
Brookfield, Wisconsin
Year Founded
1929
Website
hydrite.com
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