Job Description

Director of Marketing

Location: Las Vegas, Nevada

THE JOB:

As Director of Marketing, you will own the strategy and execution behind Richtech Robotics’ brand, lead generation, and customer engagement. You’ll guide messaging, media placements, and campaign architecture — turning awareness into demand, and demand into revenue. You are not just a storyteller — you are a moment-maker, capable of capturing attention and creating buzz.

THE DAY-TO-DAY:

• Lead all areas of marketing: brand, digital, social, paid media, content, and PR.
• Develop quarterly and annual marketing strategies aligned with sales goals and growth targets.
• Own media placement strategy across PR, blogs, social media, and industry publications.
• Craft content with storytelling architecture — compelling hooks, pacing, emotional shifts, and unexpected endings — to make content not just informative, but share-worthy.
• Time content drops, campaign releases, and announcements for maximum impact and viral potential.
• Collaborate with Sales and Product teams to translate technical features into human-centered stories that inspire action.
• Supervise creative direction across all media types, from video to blog to email.
• Track marketing performance using KPIs such as media placements, MQLs, social engagement, and non-paid traffic.
• Present results and adapt quickly to feedback, optimizing budget and resources for ROI.

THE IDEAL CANDIDATE:

You’re not just fluent in marketing — you have taste, timing, and an instinct for what gets shared. You know how to build stories with rhythm: a headline that grabs, a structure that pulls readers in, and a twist or insight that sticks. You’re as comfortable discussing SEO and CPMs as you are debating where the emotional high point of a launch video should be. You make content not just visible, but viral.

QUALIFICATIONS:

• 5+ years in B2B marketing, preferably with high-tech, robotics, or SaaS industries
• Demonstrated success in demand generation and brand storytelling
• Strong background in campaign timing, A/B testing, and attention engineering
• Familiarity with tools like HubSpot, Google Analytics, LinkedIn Ads, and SEMrush
• Excellent writing, editing, and conceptual storytelling skills
• Bachelor’s degree in Marketing, Communications, or related field; MBA a plus