Job Description

Simucube is a game-changer in the world of sim racing and simulators. At the heart of Hervanta, Tampere, our skilled and warm-hearted team builds products known for their top performance and high quality.

Behind our products lies a powerful motion control and haptics platform developed by our parent company, Granite Devices. Now, we are taking the next step.

We are launching a new Industrial business unit to bring this technology into new markets such as industrial, automotive, and defence applications. Read more →

This is a founding-level opportunity. You will lead a founding director trio — together with a Commercial Director and a Technical Director — and carry overall responsibility for what the industrial business becomes.

This is not a role where you inherit a business, you will build one, from the first customer project to a fully operating business unit.

Are you ready to combine technical leadership and strategic thinking, and turn proven technology into a scalable new business?

The role in a nutshell:

• This is a full-time, permanent role.

As the Director of Industrial Business, you'll play a key role in…

You will build a completely new business area within Simucube and Granite Devices, with long-term ambitions and the potential for the unit's ownership and structure to evolve as it scales.

You will have a proven technology platform and Granite Devices' engineering team behind you as your foundation. Your focus is on leading the team, coordinating across commercial and technical functions, and ensuring the business delivers.

You will act as the bridge between customer needs and our internal engineering capabilities, shaping both the commercial approach and future product direction.

This requires genuine technical depth; you need to understand what customers are asking for at a system level and translate it into something our engineers can build.

As traction is established, you will scale the team and take full ownership of the business unit.

Your responsibilities will include:

In the early phase, you will:

• Support the go-to-market approach and own the delivery pipeline for the industrial business

• Engage directly with customers and work closely with the Commercial Director to understand customer technical needs and convert opportunities into closed deals

• Translate these into product and platform concepts together with our R&D team

• Validate and prioritise the most promising target segments

• Lead the scoping and delivery of the first customer projects

• Define and validate the technical and commercial model for the industrial business

As the business scales, you will:

• Build and lead a team of 5–10 engineers (partly outsourced)

• Define the product roadmap and guide customer-specific development projects

• Ensure technical solutions are scalable and reusable across future customers

• Take full ownership of the business unit's targets, performance, and P&L

• As the business unit grows, its structure and ownership may evolve, including the potential for it to operate as a standalone entity

We believe this role could be a great fit if you bring many of the following:

• Have a strong technical foundation in areas such as motion control, embedded systems, or mechatronics, and a track record in industrial, automotive, robotics, or defence technology, in business development, project leadership, or both

• Hold a degree in engineering or a related technical field, or have equivalent practical experience

• Have experience leading complex, multi-stakeholder technical projects

• Have an existing network in relevant industries or a strong ability to build one quickly

• Can build and manage a team, including outsourced engineers

• Can operate as both a strategist and a hands-on doer

• Thrive in an environment where you are building something new from scratch

• Are at a senior level — you have done this before and do not need to be told how to get started

It's a plus if you:

• Have experience with haptics, simulation, or drive technologies

• Have worked with complex, project-based or platform sales

• Have experience in product or concept definition

• Have experience building or launching a new business unit or product category

• Have experience in a scale-up or similar environment

In return, we offer you

A rare opportunity to build: the chance to create and scale a new business unit within an established and profitable deep-tech company.

A real foundation to build on: a defined industrial platform architecture, a delivery partner already in place, and active customer discussions across defence simulation, remote control, and industrial automation. You are not starting from zero.

Ownership and impact: a role with clear responsibility, including full business ownership as the unit grows.

Flexibility and freedom: flexible working hours and hybrid work options, with access to high-quality tools and equipment.

Continuous learning: support for professional growth, training programs, and access to learning resources.

About us

As a technology leader in sim racing, we are here to create long-lasting high-quality products, exceed customer expectations, and innovate so that racers can have the best gear available.

Our products are used not only by simulation enthusiasts and dedicated e-sports athletes but also by some of the world's fastest motorsport drivers to train off track.

While our products combine the precision of e-sports with industrial expertise and raw performance, the atmosphere at our office in Hervanta is cozy and welcoming. Our relaxed and flat organizational culture is symbolized by woolen socks, worn by everyone — including the CEO.

This unique blend of cutting-edge technology and a supportive work environment has earned us the title of Finland's Most Human-Centric Workplace in 2024, by Hälsa.

Simucube (Granite Devices Oy) was founded in 2007 and is fully owned by its employees. In 2024, our revenue was over 15 M€.

Interested in joining us?

We are excited to hear from you! We review applications as they arrive and may interview potential candidates already during the application period, so send your application as soon as possible, at the latest on 2 September.

The interview process will consist of two rounds, giving you the opportunity to meet team members and gain additional insights into our work and culture.

Have questions about the role or what it's like to work with us? Reach out to Titta Saarinen, our Talent Acquisition Manager, at titta.saarinen@simucube.com or +358 45 807 2044.

This is an in-house role, so we're not looking for support from recruitment agencies at this time.

Please note that candidates must be eligible to work in Finland, as we do not have the resources to assist in relocation or the VISA process at the moment.

Anonymous recruitment

As equal opportunities for everyone and continuous development of our ways of working are at the core of our company, we have started anonymous recruitment. We welcome people from different backgrounds and different life situations and are committed to promoting equal treatment of candidates.

Our goal with anonymous recruitment is to allow an increasingly diverse group of candidates to enter the interview stage and to select the most suitable person, regardless of their characteristics. By using anonymous recruitment, we can avoid unconscious biases affecting the outcome of the recruitment.

Anonymous recruitment at Simucube means that all applications are reviewed in anonymous mode in our recruitment system. The system will automatically blur personal information such as name, email address, and photo from both the application form and the CV. Based on the other information provided in the CV and application form, we select the most suitable candidates for the interview process. At this stage, all information provided by the candidate will be visible.

You can read more about our recruitment process at simucube.com/careers!