Recruiting from Scratch

Director of Demand Gen

Recruiting from Scratch  •  $200k - $260k/yr  •  San Francisco, CA (Onsite)  •  1 month ago
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Job Description

Director of Demand Gen

  • Title of Role: Director of Demand Gen
  • Location: San Francisco, onsite
  • Company Stage of Funding: Venture Round — Software Development
  • Office Type: Onsite
  • Salary: $200K–$260K

We're representing a dynamic software development company that is redefining the operating system for inbound B2B revenue. With a focus on innovative marketing strategies and a commitment to data-driven results, this company is poised for significant growth in the enterprise sector. Join a passionate team that values creativity and collaboration in a fast-paced environment.

What You Will Do

  • Develop and execute comprehensive demand generation strategies to drive lead acquisition and revenue growth.
  • Utilize data analytics to optimize marketing campaigns and improve conversion rates across multiple channels.
  • Collaborate with cross-functional teams to align marketing efforts with sales objectives and product launches.
  • Implement and manage marketing automation tools to streamline processes and enhance customer engagement.
  • Analyze market trends and customer insights to inform strategic decision-making and identify new opportunities.
  • Lead a team of marketing professionals, fostering a culture of innovation and accountability.
  • Monitor and report on key performance metrics to assess the effectiveness of demand generation initiatives.

Ideal Candidate Background

  • 4+ years of experience in demand generation or a related marketing role, preferably within the B2B software sector.
  • Proven track record of successfully driving lead generation and revenue growth through strategic marketing initiatives.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable marketing strategies.
  • Experience managing a team and leading cross-functional projects to achieve business objectives.

Preferred

  • Familiarity with marketing automation platforms and CRM systems to enhance campaign effectiveness.
  • Background in enterprise software marketing or experience working with data-driven marketing strategies.
  • Knowledge of SEO, content marketing, and digital advertising best practices.

Compensation and Benefits

This role offers a competitive salary ranging from $200K to $260K, along with equity options between 0.1% and 0.3%. Join a forward-thinking team where your contributions will directly impact the company's success and growth trajectory.

Recruiting from Scratch

About Recruiting from Scratch

Recruiting from Scratch provides recruiting services for companies that need to hire the best talent in software engineering, hardware engineering, product design, product management, marketing, GTM, and accounting & finance.

Industry
HR & Recruiting
Company Size
51-200 employees
Headquarters
New York, NY
Year Founded
2021
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