Job Description

About LiveU

LiveU is the global leader in live video contribution and remote production solutions, providing the broadcast, media, sports, news, and enterprise industries with cutting-edge bonded cellular technology. Trusted by leading broadcasters and media organizations worldwide, LiveU enables reliable, high-quality live streaming from anywhere in the world. Join a passionate, global team that is shaping the future of live video.

A fantastic opportunity now exists to join the LiveU Team! We are currently searching for an experienced, results-driven leader to join our growing Sales organization as Director of Channel Sales, North America reporting to the VP | Sales Growth Markets. In this high-impact role, you will own and accelerate LiveU's indirect channel business across the United States and Canada, working with a team to building and managing deep, strategic relationships with our reseller, distributor, VAR, and systems integrator partners. This is a remote position based in North America.

Responsibilities

Team Leadership

• Set clear performance objectives, provide ongoing coaching for team members, and conduct regular pipeline and performance reviews

• Foster a culture of accountability, collaboration, and continuous improvement within the channel team

• Serve as an escalation point and executive sponsor for key partner relationships

Channel Strategy & Revenue

• Drive LiveU's channel revenue plan for North America, meeting and exceeding quarterly and annual targets

• Execute a comprehensive North America channel strategy including partner segmentation, tiering, and investment priorities

• Define and manage annual channel business plans, revenue forecasts, and pipeline metrics

• Identify and recruit new channel partners aligned with LiveU's go-to-market strategy and target verticals

• Participate in executive-level quarterly business reviews and revenue forecasting activities with senior leadership

• Build and manage a healthy, predictable channel pipeline in collaboration with the sales operations team

Partner Development & Enablement

• Design and implement partner competency, certification, and qualification programs to elevate partner capabilities

• Work with resellers on joint business planning, pipeline review, and management activities

• Develop co-marketing and demand generation programs with key partners to drive pipeline growth

• Drive partner engagement at trade shows, industry events, and LiveU partner summits

• Ensure partners are equipped to position, demo, and close LiveU solutions independently

Cross-Functional Collaboration

• Collaborate with marketing to develop channel-ready content, campaigns, and lead-generation programs

• Work closely with product management and technical teams to provide partner and market feedback

• Partner with finance and legal teams to structure and maintain contractual partner agreements

• Coordinate with operations and service teams to ensure partner and end-customer satisfaction

• Represent the voice of the channel in executive strategy discussions and annual planning cycles

Requirements

• 10+ years of experience in channel sales or channel management, with at least 3 years in a people-management role

• Proven track record of building and scaling indirect channel businesses, including resellers, VARs, distributors, and systems integrators in North America

• Deep understanding of indirect channel mechanics, partner program structures, and legal obligations associated with contractual responsibilities

• Demonstrated history of exceeding channel revenue targets and developing net-new business through partner ecosystems

• Strong executive-level network within the North American technology reseller and broadcast/media technology community

• Experience with consultative selling and the ability to train and coach others in solution-based sales techniques

• Technically capable — able to understand and articulate complex hardware/software solutions and work confidently alongside technical sales engineers

• Experience with broadcast, media, telco, public safety, or live video technology strongly preferred

• Ability to travel across North America regularly for partner meetings, trade shows, and company events (up to 40%)

• Proficiency with CRM tools (Salesforce preferred) and channel reporting/analytics

• Bachelor’s degree in Business, Marketing, or a related field;

Basic requirements

None