inDrive

Digital Team Leader LATAM

inDrive  •  Republic of Peru (Hybrid)  •  7 days ago
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Job Description

Digital Team Leader LATAM

Department: Corporate Marketing

Employment Type: Full Time

Location: Peru


We are looking for a Digital Team Lead to drive user acquisition and performance marketing across LATAM markets. This role is responsible for managing a team of UA managers, scaling paid channels, improving efficiency (CAC / ROI), and ensuring sustainable growth of new users across multiple verticals.


The ideal candidate combines strong hands-on performance expertise with team leadership and strategic thinking, and is comfortable operating in a fast-paced, data-driven environment.


Key Responsibilities

  • Own and drive user acquisition strategy across LATAM.
  • Manage and scale key channels: Google, Meta, TikTok, ASA, DSPs.
  • Optimize campaigns towards CAC, LTV, and downstream quality metrics (e.g. 4th ride / retention).
  • Continuously test new channels, creatives, and optimization approaches.
  • Identify and unlock new growth opportunities across markets.
  • Lead and develop a team of UA Managers (Junior → Senior).
  • Set clear goals, KPIs, and development plans for the team.
  • Own budget allocation across countries and channels
  • Make data-driven decisions on scaling, reducing, or reallocating spend.


Skills, Knowledge & Expertise

  • 5+ years in performance marketing / user acquisition.
  • Experience managing paid media budgets (6–7 digits monthly).
  • Experience leading a team (or strong readiness to step into leadership).
  • Experience with Google Ads (UAC / App campaigns), Meta Ads, TikTok Ads, Attribution tools (e.g. Appsflyer).
  • Strong analytical skills (Excel / Google Sheets, SQL is a plus).


Job Benefits

  • Opportunity for advancement and upward mobility within the organization, allowing for increased levels of responsibility and growth within the company
  • Hybrid work

inDrive

About inDrive

inDrive is a global mobility and urban services platform. The inDrive app has been downloaded over 390 million times, and has been the second most downloaded mobility app for the third consecutive year. In addition to ride-hailing, inDrive provides an expanding list of urban services, including intercity transportation and delivery. In 2023, inDrive launched New Ventures, a venture and M&A arm.

inDrive operates in 1065 cities in 48 countries. Driven by its mission of challenging social injustice, the company is committed to having a positive impact on the lives of one billion people by 2030. It pursues this goal both through its core business, which supports local communities via a fair pricing model; and through the work of inVision, its non-profit arm. inVision’s community empowerment programs help to advance education, sports, arts and sciences, gender equality and other vital initiatives.

For more information visit www.inDrive.com

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
Mountain View, California
Year Founded
Unknown
Website
indrive.com
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