Ithemba Recruitment

Digital Strategy Planner

Ithemba Recruitment  •  Durban, ZA (Onsite)  •  2 months ago
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Job Description

Key purpose:

Digital Strategist skilled in digital strategy within the context of an integrated brand and communication strategy.

Duties and responsibilities:

  • Digital strategy translating lead agency communication strategies across the conversion funnel.
  • Developed annual digital playbooks & campaign strategies together with roll-out plans, measurement & reporting.
  • Developed Brand Positioning Strategies across a range of categories and industries
  • Develop multi-channel digital strategies
  • Deep understanding of individual digital channels (SEO, SEM SMM) and how they all work together.
  • Generate and lead all strategic and creative client workshops
  • Understanding of Paid, owned & earned media, implementation and optimisation tactics.
  • Strong data background and associated qualifications and certificates
  • Experience in digital, social & brand strategy and knowledge of how to leverage them to achieve marketing goals.
  • Can clearly and persuasively communicate strategic recommendations to internal and external audiences with variable levels of understanding.
  • Experience helping to lead integrated, multi-platform marketing campaigns.
  • Understanding of KPIs and how best to measure success in brand, digital or social strategy.
  • A grasp of how business, brands and consumers interact.
  • Facility with interpreting research, the difference between an observation and an insight, and how to best apply them to marketing strategies.
  • Experience in synthesis of research and business data into insights and idea generation.
  • Ability to collaborate with creative team in developing concepts and campaigns.
  • Anticipates and develops solutions to client needs and problems.
  • Campaign Strategy
  • Market and Consumer Trends
  • Trend Forecast
  • Strategic Insights

Qualifications and experience:

  • Matric
  • Relevant marketing/ communications degree NQF 7
  • Strong data background and associated qualifications and certificates
  • Minimum of 3 - 5 years experience in communication strategy and digital strategy
  • Deep understanding of individual digital channels (SEO, SEM SMM) and how they all work together.
  • Experience in digital, social & brand strategy and knowledge of how to leverage them to achieve marketing goals.
  • Developed Brand Positioning Strategies across a range of categories and industries
  • Develop multi-channel digital strategies
Ithemba Recruitment

About Ithemba Recruitment

Ithemba Recruitment is an organisation that specializes in the placement of quality candidates in various industries.

We at Ithemba recruitment are “specialist generalists” we have the understanding that the we are able to recruit for a wide range of positions in various job functions that clients may require because we prefer to be seen as specialists for our clients needs and culture rather than specialists in a specific sector.

We feel that any position can be qualified by the correct understanding of people rather than what field they work in. We feel that by communicating effectively with candidates and having respect for their needs, requirements and time – we are able to form relationships and properly understand our candidates and the culture that they would fit into so as to service our clients’ needs more effectively. You could possibly classify us as “Versatilist”.

Whether you are in need of a new member of staff or as we like to call it "a new family member"​ or if you are in search of a new opportunity our consultants are ready to take your call.

Industry
Consulting & Advisory
Company Size
11-50 employees
Headquarters
Durban, ZA
Year Founded
Unknown
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