Matrox Video

Digital Marketing Specialist

Matrox Video  •  Dorval, CA / Québec, CA (Onsite)  •  3 months ago
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Job Description

Responsibilities:

  • Publish website updates using a content management system (CMS) ensuring accuracy, functionality, and an optimal user experience;
  • Support the planning, content coordination, and deployment of a new corporate website;
  • Create and optimize content for SEO and AI-driven platforms, while maintaining consistency with brand voice;
  • Perform keyword research and analysis to identify growth opportunities;
  • Contribute to lead generation efforts by aiding in landing page optimization, A/B testing, and reporting performance metrics;
  • Assist in identifying and resolving technical SEO issues;
  • Collaborate with team members to ensure all initiatives and projects are aligned with marketing strategy.

Qualifications:

  • Bachelor’s degree in Marketing, Business, Communications or a related field ;
  • 2+ years of experience in digital marketing with demonstrated SEO and website management expertise ;
  • Strong understanding of digital marketing channels and KPIs ;
  • Experience using CMS platforms and marketing automation tools ;
  • Familiarity with Google Analytics, Google Tag Manager, and SEO tools such as Ahrefs and Screaming Frog or similar platforms.
  • Experience with Marketo (strong asset);
  • Experience with Google Ads/PPC will be considered an asset;
  • Experience working in an agency will be considered an asset.
Matrox Video

About Matrox Video

Matrox Video has paved the way for video technology and innovation for over 45 years. As a market leader in designing software and hardware solutions for the broadcast and media, live entertainment, and AV/IT markets, Matrox Video combines engineering excellence with deep industry expertise to consistently deliver unique solutions that help our customers achieve their goals. Matrox Video works with global partners and customers to develop innovative products and provide superior support that address their business challenges and help them succeed. Since 1976, we have developed the reputation of continuously meeting customers’ need for innovative technology at the highest standards.

Today, we continue to thrive at the forefront of cutting-edge technology as we pioneer reliable, interoperable, and eco-friendly software and hardware such as encoders and decoders, IP KVM extenders, video wall controllers, broadcast developer, and infrastructure products for high-tech industries. As a video technology solutions provider in these ever-changing industries, our goal has remained the same since 1976: build exceptional products and technology that solve real-world issues and empower customers to achieve their goals.

Industry
Hardware & Semiconductors
Company Size
501-1,000 employees
Headquarters
Dorval, CA
Year Founded
1976
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