UNIQLOis a leading brand of theFast RetailingGroup, one of the largest apparel retailers in the world. UNIQLOrespects the individuality and lifestyle of all customers and takes pride in creating high quality, long-lasting, innovative clothing at an affordable price

We are currently recruiting a Digital Marketing Manager for the Netherlandswith anadditionalfocusonMartech Optimisationfor Europe.This role will be based in Amsterdambutsit within the wider European Digital Marketing team, and so there will be frequent travel to London and other EU locations. You will be reporting into the Head of Digital Marketing for Europe and working closely with the Dutch Brand and PR teams, EU and Global IT/Data teams, Global HQ, digital agencies and Site Operations teams at an EU and global level.

This is an opportunity for someone with both strong Digital Marketing and MarTechexperience to take ownership ofdigitalmarketing for the Dutch market while leading technical marketing operations, attribution,reportingand measurement infrastructure at EU level. This dual-focus role combines hands-on channel management with attribution, tracking, data integration and dashboardingexpertiseto help drive e-commerce growth, new customeracquisitionand omni-channel performance across Europe.

What you willbe responsible for

• Owningend-to-end digital performance marketing for the Netherlands across PPC, Paid Social, Affiliates, SEO and Display, driving traffic, revenue, new customeracquisitionand return on investment.

• Planning,executingand optimisingfull-funnel campaigns across awareness,considerationand conversion, ensuring alignment with local market priorities and omni-channel customer journeys.

• Partneringclosely with Dutch Brand and PR teams, digitalagenciesand internal stakeholders to deliver strong local market execution and continuous performance improvement.

• LeadingEU-level marketing measurement and attribution frameworks, including tracking governance, dashboards, tagging, data quality, feedmanagementand performance reporting infrastructure.

• Collaboratingwith EU and Global IT/Data teams on integrations, data pipelines, automation andmartechstack improvements to enableaccuratemeasurement and efficient campaign operations.

• Actingas the bridge between marketing and technical teams, translating business needs into technicalrequirementsand ensuring GDPR-compliant, privacy-first approaches across EU markets.

• Identifyingopportunities to improve digital performance through testing, analytics,automationand innovation, while staying ahead of platform developments and industry trends.

Skills, Experience and Attributes:

• 5–7 years’ proven experience in digital or performance marketing with hands-on ownership of paid channels, ideally within retail,fashionor e-commerce environments.

• Strong technical marketingexpertise, including experience with Google Tag Manager,Big Query,GA4, attribution platforms,server-side, pixels, event architecture, data layers,dashboarding tools(Funnel.io, Data Studio, etc)and product feed management.

• Demonstrated experience building and improving measurement infrastructure, including attribution models, event tracking, data layers,dashboardsand marketing data pipelines.

• Confidentworking cross-functionally with IT and Data teams on technical implementations, integrations and automation, with a solid understanding of structured data, tagging and measurement concepts- you are not necessarily a developer, but you understand code and can work with structured data formats (JSON), basic SQL, and scripting concepts

• Good understanding of GDPR-compliant tracking, consentmanagementand privacy-first measurement approaches across European markets.

• Strong analytical mindset with the ability to turn data into actionable insight, optimise performance and drive measurable business results.

• Fluentin both Dutch andEnglish is essentialfor local market ownership and stakeholder collaboration.

• Passion for working at the intersection of data, marketing technology, and automation; genuine interest in e-commerce, digital marketing innovation, and technical problem-solving

• Excellent communication, stakeholdermanagementand project management skills, with the ability to manage multiple priorities in a fast-paced, international environment.

What we offer

• Competitive Salary

• Performance-based bonus scheme

• Global profit share scheme

• 25 days Annual Leave + Holiday Allowance

• 30% staff Discount

• Private Pension Scheme

• Lunch and Commuting Allowance

• Hybrid working model: 2 days remote, 3 days office-based

• Volunteer Day – Twice a year

Commitment to Inclusion and Data Protection

UNIQLOis an inclusive employer, and welcomes applications from all backgrounds regardless of age, race, gender, sexual orientation,disabilityor other characteristics.

We are dedicated to safeguarding your privacy and personal information; please refer toourprivacy policyfor details on our recruitment process.

Recruitment Security Notice

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