• Develop and implement digital marketing strategies to generate qualified leads
• Create and manage online advertising campaigns across platforms such as Facebook, Instagram, Google Ads, LinkedIn, and TikTok (if applicable)
• Manage and grow the company’s social media presence
• Create engaging marketing content, graphics, and promotional materials
• Improve online visibility through SEO and local search optimization
• Monitor campaign performance and adjust strategies to improve ROI
• Assist with branding initiatives and maintain consistent brand messaging
• Track leads and marketing performance metrics
• Coordinate email marketing and remarketing campaigns
• Research target audiences and market trends within the construction/remodeling industry
• Help maintain and update website content as needed
• Generate regular reports on campaign results, lead flow, and engagement metrics
