JOB TITLE: DIGITAL MARKETING MANAGER

About This Job:

Q-Sourcing Limited trading as Q-Sourcing Servtec is a
manpower management solutions firm operating in the East African Region in the
countries of Uganda, Kenya, Tanzania, Rwanda, and South Sudan.

On behalf of our client, we are looking for a
competent, skilled, and experienced Digital Marketing Manager to work
in Kenya

Job Summary

To lead digital marketing strategy, brand visibility,
customer engagement, and online lead generation for the company’s solar and
energy solutions business.

The role will focus on strengthening the company’s digital
presence, driving customer acquisition, analyzing market trends, and
positioning the brand competitively within Kenya’s evolving renewable energy
market.

DUTIES & RESPONSIBILITIES:

Digital Marketing Strategy

• 
  Develop and implement digital marketing campaigns
  aligned with business growth goals.
• 
  Drive brand awareness and online customer
  acquisition.
• 
  Create
  targeted campaigns for residential, commercial, and industrial energy
  solutions.

Content & Brand Management

• 
  Manage social media platforms, website content, and
  online campaigns.
• 
  Develop engaging marketing content, product
  promotions, and customer education materials.
• 
  Ensure
  consistent brand positioning across all channels.

Lead Generation &
Performance Marketing

• 
  Manage online lead generation campaigns and
  conversion optimization.
• 
  Utilize SEO, Google Ads, Meta Ads, email marketing,
  and digital analytics tools.
• 
  Track
  customer acquisition metrics and campaign ROI.

Market Intelligence &
Consumer Insights

• 
  Analyze market trends, customer behavior, and
  competitor positioning.
• 
  Support sales teams with digital campaigns and
  customer engagement initiatives.
• 
  Identify
  emerging digital opportunities in the energy and solar sector.

Data Analytics & AI
Integration

• 
  Utilize AI-driven tools for customer engagement,
  campaign optimization, and analytics.
• 
  Prepare digital performance reports and marketing
  dashboards.
• 
  Leverage
  data insights to improve marketing efficiency and customer targeting.

Stakeholder Collaboration

• 
  Work closely with sales, operations, and branch teams
  to align campaigns with business priorities.
• 
  Support
  branch launches, product campaigns, and customer activation programs.

KNOWLEDGE, SKILLS, AND EXPERIENCE:

Qualifications

• 
  Bachelor’s
  degree in marketing, Communications, Business, or related field.
• 
  MBA or
  equivalent postgraduate qualification preferred.

Experience & Profile

• 
  Minimum
  3–5 years’ experience in digital marketing, preferably in solar, energy,
  technology, or FMCG sectors.
• 
  Strong
  understanding of digital advertising platforms and analytics tools.
• 
  Experience
  managing performance marketing campaigns.
• 
  Understanding
  of Kenyan consumer trends and digital engagement behavior.

Interested and qualified applicants should submit their
applications through the link below

Note:

Only shortlisted applicants will be contacted.

Q-SOURCING SERVTEC IS AN EQUAL OPPORTUNITY EMPLOYER. ANY
SOLICITATION WILL LEAD TO DISQUALIFICATION.