Job Description

We’re looking for a Digital Marketing Manager to drive demand generation, lead acquisition, and performance across our portfolio.
This role owns both the strategy and execution of digital marketing, ensuring campaigns and channels directly support leasing and business objectives. You will lead performance across paid media, SEO, email, website, and listings while working within a modern marketing tech stack to enable execution, tracking, and optimization.
This is a hands-on leadership role for someone who is both strategic and analytical, and comfortable managing a team while driving measurable results.
Key Responsibilities
• Lead digital marketing strategy across all channels (paid media, SEO, email, website, listings)
• Drive qualified lead generation and optimize conversion performance
• Plan and execute campaigns aligned to business and leasing priorities
• Manage and optimize channel performance through testing, data, and insights
• Work across marketing platforms and tools to support execution, tracking, and reporting
• Partner with internal teams and external vendors to ensure systems and campaigns are operating effectively
• Lead and develop a team of digital specialists, driving accountability and performance
What Success Looks Like
• Strong and consistent lead generation across markets
• Improved conversion rates and marketing ROI
• Clear visibility into performance and data-driven decision making
• A high-performing, accountable digital marketing team
What You Bring
• 7+ years of experience in digital or performance marketing
• Proven track record driving measurable results (leads, conversions, ROI)
• Strong experience across paid media, SEO, email, and web
• Comfortable working with marketing platforms, analytics tools, and CRM systems
• Experience managing or mentoring a team
• Analytical mindset with the ability to translate data into action
• Strong communication and cross-functional collaboration skills
• Bonus: Experience in real estate marketing, particularly within the multifamily asset class

Why This Role
This is an opportunity to lead and shape a performance-driven marketing function with direct impact on business outcomes. You’ll work across strategy, execution, and technology, building a scalable, data-driven marketing engine.

Most importantly, we are a small yet mighty team. This is a roll up your sleeves, help where you are needed kind of role. We are looking for a new team member who will support our success when and as needed, as our team will do for you when you need it.
The approximate salary range for this role is $100,000 per year. Final compensation will be determined based on a variety of factors including skills, experience, educational attainment, professional designations, internal equity, and other job-related requirements. We recognize that individuals bring different skill sets, strengths, and career experiences, and we encourage candidates at all stages of their career to apply. If your experience or compensation expectations differ from the posted range, we still welcome your application, as we value potential, growth, and the unique contributions each person can bring to InterRent.
This role is based in our offices five days a week, giving you the opportunity to work closely with your colleagues, learn from experienced professionals, and grow in a highly engaged team environment.

Why we ‘love it here.’
We work hard to provide the proper training and development based on your career objectives and areas of interest. Your journey at InterRent does not follow a prescribed path, but is rather tailored to how you learn, where you want to go and what you want to achieve. We also take time to celebrate our successes and socialize as a team. Through a variety of team events and other special engagements, we truly live up to the ‘Work Hard. Play Hard’ philosophy.
About InterRent

Formed in 2006 as an unincorporated, open-ended real estate investment trust, we have steadily grown our portfolio and market presence in our core markets which includes the Greater Toronto and Hamilton area, Ottawa, Montréal, and Vancouver. More importantly, we have repositioned dozens of our communities and improved the lives of countless Canadians. With a reputation for innovation and a best-in-class management platform, we continue to play a leadership role in the multi-residential space.

InterRent is an equal opportunity employer and are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). We will provide accommodations to job applicants with disabilities throughout the recruitment process. If you require accommodations, please notify us at recruitment@irent.com, and we will work with you to meet your needs. Every accommodation request will be treated with the utmost confidentiality.

Only selected candidates will be contacted. We appreciate your interest in exploring an opportunity with us.