Job Description

Social Media:
· Assist in developing and scheduling platform-specific content calendars.
· Coordinate the creation of visually engaging content including reels, stories, carousels, and video snippets.
· Participate in moment marketing and real-time social content creation around trends, events, and cultural moments.
· Support ORM (Online Reputation Management) by monitoring brand mentions, messages, comments, and customer feedback across platforms.
· Track competitors and industry benchmarks for content trends, visual language, engagement, and storytelling.
· Work closely with creative and design teams to ensure content is on-brand and effective.
Influencer Marketing:
· Source and evaluate influencers for potential collaborations in line with brand tone and goals.
· Assist in managing outreach, briefing, content coordination, and timelines.
· Track influencer content performance metrics and report campaign effectiveness.
· Maintain campaign trackers, performance logs, and influencer databases.

Requirements

• 
  Passion for digital storytelling and an understanding of how content performs across platforms.

Creative thinker with a good visual eye and an instinct for online trends.

Strong organizational and communication skills.

Familiarity with social platforms (Instagram, TikTok, YouTube) and their creator ecosystems.

Proficiency in Canva, Adobe Photoshop, Illustrator, and other creative/content editing tools.

Fluency in English and Arabic (spoken and written) is required.

Bonus: Knowledge of motion or video editing tools like CapCut or Adobe After Effects.