SmartPA

Digital Marketing Intern

SmartPA  •  United Kingdom of Great Britain and Northern Ireland (Remote)  •  3 days ago
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Job Description

Key Responsibilities and Skills

We’re looking for a dynamic, digitally-savvy marketing intern to help us build and execute a data-driven digital marketing strategy targeted at our small and medium-sized business (SMB) client base. You’ll work directly with our Chief Commercial Officer and have real input into the direction of our marketing efforts – this is a really great opportunity for your CV!

You’ll spend the summer:

  • Researching SMB audiences and identifying the most effective digital channels to reach them
  • Developing and documenting a digital marketing strategy with clear objectives, channels, messaging and KPIs
  • Creating compelling content for social media, email campaigns, and the SmartPA website
  • Managing and growing our social media presence (particularly focused onInstagram,Facebook,Xand possibly TikTok)
  • Analysing paid digital campaigns (Google Ads, LinkedIn Ads)
  • Using analytics tools to track performance and make data-led recommendations
  • Supporting SEO activities including keyword research and on-page optimisation
  • Collaborating with the widerGrowthteam on lead generation campaigns
  • Presenting findings and strategy updates to senior stakeholders

This internship is a genuine opportunity to shape how we reach and engage the businesses that need us most.

Experience

Essential:

  • Currently studying for a degree in Marketing, Digital Marketing, Business or a closely related discipline (2nd or 3rd year)
  • Strong understanding of major social media platforms and digital marketing principles
  • Analytical mindset — comfortable working with data and drawing actionable insights
  • Excellent written communication skills with an eye for engaging copy
  • Proactive, self-starter attitude with strong organisational skills
  • Genuine interest in the SMB landscape and B2B marketing

Desirable:

  • Hands-on experience with tools such as HubSpot
  • Familiarity with paid social or PPC advertising
  • Basic knowledge of SEO best practices
  • Experience managing social media accounts (personal or professional)
  • InDesignor basic design skills a bonus

Work Remotely

Yes

Schedule

This is a remote role however you would be welcome to travel to our Edinburgh City Centre office from time to time. We’re flexible on exact arrangements and happy to discuss what works for you.

Job Type

Full-time
Temporary (10-12 weeks)

What's in it for you?

  • Real-world experience building a B2B digital marketing strategy from the ground up
  • Direct mentorship from a senior commercial leader
  • Exposure to the fast-growing virtual services and business automation sector
  • A tangible portfolio piece: a fully developed digital marketing strategy
  • Potential for ongoing or graduate-level opportunities for the right candidate
  • A hybrid working environment with time in our vibrant Edinburgh city-centre office


For application, we will need a copy of your CV and a short cover letter (no more than one page) telling us why you’re excited about this role and what you’d bring to SmartPA’s digital marketing strategy.

We’d love to see examples of any marketing work, campaigns, or projects you’ve been involved in — even if they’re from university assignments or personal projects.

If you need more information please contact our Chief Commercial Officer, Jo at Jo.styles@smart-pa.com

SmartPA

About SmartPA

We deliver value by taking care of admin and non-core tasks, enabling the productivity of our clients’ stakeholders. Get in touch: info@smart-pa.com

SmartPA ultimately:

🗹 Increase efficiency

🗹 Drive productivity

🗹 Maximise profits

Traditional business models and working practices have changed in recent years. Driven by pressures of the global economy, cost, efficiency goals, and personal work/life balance incentives.

Consumer habits have also evolved, and businesses need to serve their customers when, where, and how they want. Hire a Virtual Assistant and never miss out on that important customer again.

As an agile outsourcing service provider over a decade of experience, SmartPA integrates seamlessly into our clients’ processes, systems, and culture. We become an extension of their team helping to drive efficiencies and generate competitive advantage.

Our mission is to deliver sustained improvement – every step of the way.

We train and mentor our resource pool so we can be relied on to make a continuous positive impact on business operations. With the widest range of administrative skills backed up by a global support community, together we are unstoppable.

➤ Smart Service

Customer experience is at the core of what we do. This means we take pride in ensuring that our service packages are tailored to the specific needs of our clients.

➤ Virtual PA Services

Supporting businesses with diary & email management, transcription, typing, document production and more. Specialist Virtual PA services include EA, HR & Employment, Bookkeeping and Supplier Management, CRM management, social media, and marketing support.

➤ Corporate

We’ve learned and perfected how best to provide agile, flexible, and scalable virtual support for clients of all sizes across the globe. Drawing on a virtually limitless global pool of talent, enabling us to support your business 24/7x365 worldwide.

Industry
Administrative & Office
Company Size
51-200 employees
Headquarters
Edinburgh, GB
Year Founded
2008
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