HKBN

Digital Manager CRM and Digital Marketing

HKBN  •  Hong Kong, HK (Onsite)  •  6 days ago
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AI Success™

Job Description

  • Develop and implement innovative digital marketing campaigns to drive sales, customer engagement and brand awareness
  • Identify traffic growth potential, conversion and customer engagement optimization opportunities on Web and App, and work closely with different stakeholders on implementation
  • Manage digital materials to ensure high quality content and effective messaging that resonates with target audience
  • Monitor and analyse the performance of all digital channels to identify areas for optimization including Web, App, Email, whatsapp and social media
  • Work closely with digital agency to plan and implement keyword search and bidding strategies
  • Strong analytical capability including proven experience with online traffic analysis tools and implementing tracking mechanisms; Able to transform data into actionable business insights to support decision making
  • Stay up-to-date with emerging digital marketing trends and technologies to recommend innovative strategies
HKBN

About HKBN

Headquartered in Hong Kong with operations spanning across Hong Kong, Macau and mainland China, the Group is a leading integrated telecommunications and technology services provider. The Group provides a full range of one-stop, high-quality information and communication technology (ICT) solutions and an unlimited services portfolio. HKBN’s extensive tri-carrier fibre infrastructure covers around 2.6 million residential homes and 8,200 commercial buildings and facilities across Hong Kong. Committed to creating a lasting positive impact to wherever it operates, HKBN has received a highest possible rating of AAA in MSCI's 2024 ESG Ratings assessment in environment, society and governance.

Industry
IT & Software
Company Size
1,001-5,000 employees
Headquarters
Hong Kong, HK
Year Founded
1999
Website
hkbn.net
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