Avarda Groupsimplifies how customers across Europe manage their personal finances. Listed on Nasdaq Stockholm since 2016, we combine a pragmatic business mindset with cutting‑edge technology to deliver scalable, efficient payment, savings and lending solutions.
To strengthen our team, we are looking for a Digital Growth Specialist to support our digital growth initiatives and conversion optimization efforts, while developing, managing, and optimizing communication strategies and campaigns across multiple European markets.
The role focuses on optimizing the acquisition and onboarding funnel, from first customer touchpoint through to first card usage.
This position sits between Performance Marketing, Growth, Analytics, and Content & Customer Journey Management, and is ideal for someone who enjoys working across multiple digital disciplines in a fast-paced, dynamic environment.
Own and optimize digital marketing and customer acquisition activities across multiple performance channels
Plan, execute, and continuously optimize data-driven campaigns with a focus on growth, conversion, and user activation
Analyze key funnel, performance, and customer behavior metrics to identify optimization opportunities
Drive conversion rate optimization across the customer journey, including landing pages, CRO initiatives, and A/B testing
Support the implementation and continuous development of tracking, analytics, and marketing setups using tools such as GA4 and GTM
Coordinate and execute digital marketing initiatives across multiple European markets
Develop and optimize campaign assets, messaging, and digital content to improve marketing performance
Contribute to the ongoing development of digital platforms and content structures to enhance user experience
Collaborate closely with international teams to deliver strategic growth and digital initiatives
Identify new growth opportunities, technologies, and digital marketing trends to continuously evolve the marketing strategy
Bachelor’s or equivalent degree, ideally in Marketing, Communications, Digital Media, Digital Business, or Business Administration
Approximately 3 years of experience in Digital Marketing, Performance Marketing, or Customer Journey / CRM / Lifecycle Marketing, with a strong focus on optimizing conversion-driven customer journeys
Experience with platforms such as Google Ads, Meta Ads, or analytics tools is a strong advantage
Familiarity with GA4, GTM, SEO, CRO, or design tools is desirable
Strong structured working style with full ownership mindset, able to drive projects independently from idea to execution
Strong experience working with data, KPIs, and performance analytics, with the ability to translate insights into actionable improvements
Excellent German language skills (written and spoken) are required, as creating and optimizing customer-facing communication in German is a core part of the role
Very good English skills are also required
A dynamic and supportive work environment where you can learn from experienced colleagues.
Hands-on experience through challenging projects in a fast-paced, modern organization.
Strong learning and development opportunities to help you grow professionally.
Exposure to banking and legal topics in an international environment.
Career growth opportunities in a fast-growing bank.
Competitive salary and benefits package.es
We are a fast-growing digital credit and payment platform operating in 14 European countries. Through our proprietary IT infrastructure, we develop simple and flexible payment and financing solutions for millions of customers. Since our founding in 1987, we have consistently combined growth with profitability, and following the stock market listing in 2016, this development has continued with a strong focus on scalability and automation. The Company is listed on Nasdaq Stockholm.
Lending and/or deposit activities are conducted in the Nordics, the Baltics, Poland, Germany, Austria, Spain, Ireland, the Netherlands and Italy through subsidiary, branch, or cross-border banking with the support of the Swedish banking license. The business is divided into three segments: Credit Cards, Ecommerce Solutions and Consumer Lending. The target group for all services is creditworthy individuals and the loan amounts are relatively small with short repayment terms.
