Bertrandt Group

Digital Content Specialist (deployment of digital content) for Automotive

Bertrandt Group  •  Onsite  •  23 days ago
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Job Description

What to expect:

  • Create, integrate, localize and optimize digital content, including websites, blogs, email marketing and social media
  • Publish digital content within CMS platforms in compliance with brand guidelines and marketing roadmaps
  • Support the phased international rollout of digital content in collaboration with local teams
  • Perform day-to-day operational management of digital platforms and content
  • Support the international deployment of digital platforms through standardized and result-oriented processes
  • Test new features in test environments and ensure correct content display and optimal customer experience
  • Report technical or display issues through Jira tickets and follow up on their resolution
  • Support the design, creation, integration, monitoring and deployment of digital experiences in an international environment
  • Create product pages, branded content and relevant editorial materials in collaboration with digital marketing teams
  • Conduct keyword research and apply SEO best practices to improve organic visibility
  • Collaborate closely with Content Deployment, SEO, Lead Forms, Marketing, IT and other internal teams
  • Participate in project follow-up meetings and coordinate with stakeholders to ensure smooth communication and issue resolution
  • Contribute to lead generation and CRO (Conversion Rate Optimization) initiatives
  • Create and maintain operational documentation, including guides, CMS procedures and basic tracking reports
  • Provide responsive support to markets and local teams regarding content management, publishing and general assistance

What you bring along:

  • At least 2 years of experience in digital content development and deployment
  • Technical background and understanding of digital content lifecycle management
  • Experience working with web environments and current digital practices
  • Knowledge of UI (User Interface) and UX (User Experience) principles
  • Understanding of corporate communication and SEO-friendly content creation
  • Experience with digital content and CMS tools such as Adobe Experience Manager, Magento, WordPress, JIRA, Adobe Photoshop and Google Analytics
  • Knowledge of editorial best practices and basic SEO
  • Understanding of data visualization dashboards
  • Strong organizational skills and ability to manage multiple concurrent projects and priorities
  • Advanced English, written and spoken
  • Intermediate French - nice to have
  • Strong communication and collaboration skills
  • Analytical and problem-solving mindset
  • Ability to work independently and within multidisciplinary teams

What we offer:

  • Flexible work environment
  • Private health insurance with optional medical packages for you and your family.
  • 24 vacation days, increasing to 25 days after 3+ years with us.
  • Meal tickets and Holiday vouchers.
  • Bookster and 7Card subscription.

We are Bertrandt: an independent, international development service provider with long years of automotive expertise. We create technological solutions for our customers at any stage of the product development process with a focus on hot topics such as digitalization, e-mobility and autonomous systems, largely for the automotive, aerospace and mechanical engineering sectors.

Our goal: accelerating technological progress. We work on this every day – with around 13,000 employees at over 50 sites worldwide.

Bertrandt Group

About Bertrandt Group

Wir sind Bertrandt.

Ein eigenständiger und internationaler Engineering Dienstleister mit langjähriger Automotive-Expertise. Mit branchenübergreifendem Know-how und einem ganzheitlichen System- und Produktverständnis schaffen wir technologische Lösungen entlang der gesamten Wertschöpfungskette. Wir beschäftigen uns mit den Trendthemen Digitalisierung, E-Mobilität und Autonome Systeme hauptsächlich für die Branchen Automotive, Luftfahrt und Maschinenbau und ermöglichen hier konsequent die Entstehung passgenauer Lösungen. Unser Ziel: den technologischen Fortschritt beschleunigen und einen relevanten Beitrag zu einer nachhaltigen Zukunft leisten. Daran arbeiten wir jeden Tag – mit rund 13.000 Mitarbeiterinnen und Mitarbeitern an über 50 Standorten weltweit.

Unser Impressum finden Sie unter https://www.bertrandt.com/impressum

Beachten Sie zudem unseren Datenschutzhinweis unter https://www.bertrandt.com/datenschutzhinweis

Hier finden Sie unsere Social Media Guidelines

https://www.bertrandt.com/social-media/social-media-guidelines

Industry
Architecture & Engineering
Company Size
5,001-10,000 employees
Headquarters
Ehningen, DE
Year Founded
1974
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