Job Description

Real People Recruitment is working with one of the world's largest manufacturers and distibutor of pet products to facilitate the recruitment of a Digital Content Specialist focused on the German market.

The main details of the role are as follows:

Job Title : Digital content specialist, German market
Location Hybrid 3 days in office, 2 home. Office based in Dundalk, Co. Louth, Ireland.  OR work from home in Ireland
Salary €32,000 - €45,000 per year, plus a long list of valuable benefits (See below)
Contract Permanent, full time. Six months probation employed directly with employer,.
Start date 2nd of October, or ASAP.

As the Digital Content Specialist for the German market, you will implement content creation and Ecommerce strategies at the brand, category, and product levels. Your primary focus will be on platforms like Amazon and Mirakl, where you'll enhance product visibility through high-quality copy content management, enriching content and video uploads, and data-driven analysis to optimize customer business plans across various Ecommerce partners. You will work alongside sales colleagues to enhance online presence, drive performance, and propose innovative ideas for experimentation within the Amazon ecosystem. You will be an integral part of the global Digital Marketing team, contributing valuable insights specific to the German market.

This position operates on a hybrid model, with three days per week in the office. It's worth noting that the company foster a dog-friendly office environment. We're also offering people the oppourtunity to work from home, anywhere in Ireland. Not here yet? We'll offer you a relocation package to move to Ireland too!

Key Responsibilities:

- Collaborate with the Brand and Creative Services Teams to strategically plan and optimize content for Amazon.

- Enhance and revamp existing product copy across the entire product catalog on Amazon Germany.

- Improve backend keywords for the product catalog on Amazon Germany.

- Leverage local expertise to provide recommendations for driving sales on Amazon Germany and other Ecommerce platforms.

- Create enriched content using various assets such as videos, additional images, and descriptive copy.

- Facilitate promotional campaigns by acting as a liaison between Sales, Brand, and Creative Services teams, conveying digital asset and copy requirements.

- Work closely with Amazon and the International Ecommerce Sales Team to implement best practices and enhance the brand's presence on the platform.

- Collaborate with global colleagues to share insights and optimize go-to-market strategies across multiple regions.

- Lead and coordinate the assessment of content improvements on the Amazon platform, including audits of new product launches and page content.

Requirements:

- Fluent in written and spoken German.

- Proficient in spoken and written English.

- Proven success in cross-functional organizations and a global mindset.

- Familiarity with Ecommerce platforms and third-party digital marketing tools.

- Experience with web analytics and interpreting customer trends, comprehending various KPIs for campaign and platform evaluation, as well as overall Ecommerce performance.

- Background in crafting or advising on digital strategies.

- Additional experience in sales, trade marketing, digital shelf management, retail Ecommerce, or customer-facing roles is advantageous.

- While prior experience with Amazon and knowledge of optimizing brands, categories, and products within the Amazon ecosystem is a plus, it is not a mandatory requirement.

For more information about this job, email your CV through the apply now button on this site, or start a whatsapp converstaion with us on +353 89 2556485