Entravision

Digital Campaign Manager

Entravision  •  $75k - $85k/yr  •  Denver, CO (Onsite)  •  29 days ago
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Job Description

About Entravision

Entravision is a leading global advertising, media and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and demand-side platforms on a global scale.

In the US, Entravision is a leader in Hispanic marketing & media solutions serving both local and national Clients for more than 25 years. Our unique portfolio includes primarily Spanish language TV & Radio broadcast assets across 35 markets, an exclusive audio network & streaming platform, and a robust mix of curated digital & social media content solutions.

Digital Campaign Manager

Denver, CO | Full Time

COMPENSATION: 75,000.00 - 85,000.00

SummaryEntravision’s Ad Operations team is looking for a new Digital Campaign Manager to join our team! This role will include day-to-day responsibilities of trafficking and managing digital campaigns with a focus on CTV, Pre-Roll Video, Digital Audio and Display campaigns executed in The Trade Desk, GAM, Triton, among other platforms.

We are looking for someone who is goal-oriented and passionate about digital media. Must be able to work in a fast paced, high-volume environment as well as have the technical skills required to set-up and optimize campaigns against industry standard KPIs.

If this description fits you, then this is an exciting opportunity to join and experience working with a fun-loving, energetic team.

Essential Functions Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post campaign analysis.

Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.

Develop campaign strategies to support and achieve the client’s business objectives

Utilize platforms to prepare reports and communicate campaign performance to clients.

Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives.

Provide the Account Management team campaign reporting data for client recap decks as well as campaign strategy recommendations for future campaigns.

Work with sales teams to validate insertions orders, follow up on missing assets, report on campaign delivery, optimizations, and billing.

CompetenciesAbility to Work Independently.

Excellent Attention to Detail.

Ability to Work under pressure and prioritize projects.

Knowledge of digital ad ecosystem and familiarity with ad platforms and tools ex. The Trade Desk, AppNexus, Google DV 360), Google Tag Manager, Google Analytics

Team Player.

Required Education and Experience

BA degree in marketing, business or equivalent work experience

At least 2-3 years of work experience in digital campaign management or related fields

Trade Desk or GAM Certification a plus

English Fluency Required.

POSITION TYPE/EXPECTED HOURS OF WORK

This is a Full Time position. Actual schedule and hours may vary.

SUPERVISORY RESPONSIBILITY

Reports directly to Director, Ad Operations

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.

Entravision Communications is an Equal Opportunity Employer.

We encourage women and minorities to apply

Entravision

About Entravision

Entravision is a media and advertising technology company. In the U.S., we maintain a diversified portfolio of television and radio stations and digital advertising services that target Latino audiences and beyond. Our unique broadcast media assets include 49 television stations (making us the largest affiliate group of the Univision and UniMás television networks) and 43 Spanish-language owned & operated radio stations, plus network audio, streaming, and app platforms. We are proud to create unique 360 marketing solutions for over 2,500 clients.

Our advertising technology business consists of Smadex, our programmatic ad purchasing platform, and Adwake, our mobile growth solutions business.

Headquartered in Los Angeles, California, USA. Shares of Entravision Class A Common Stock trade on The New York Stock Exchange under EVC.

Industry
Marketing & Advertising
Company Size
201-500 employees
Headquarters
Burbank, California
Year Founded
1996
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