Discovery Limited

Digital Advertising Specialist

Discovery Limited  •  Onsite  •  6 hours ago
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Job Description

Discovery - Marketing

Digital Advertising Specialist

About Discovery

Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.

Key Purpose and areas of responsibility may include but not limited to

  • Implement campaigns and monitor campaign performance and document any AB tests and results
  • Work with brand to update creative and ad copy monthly
  • Implement day-to-day optimisations and conduct opportunity mining and work with Google and Meta account managers to look at better campaign optimisation or best practice
  • Assist in monthly MANCO report updates with key metrics
  • Keep a record of all changes made on central team Google docs
  • Stay on top of digital advertising trends, skills, platform changes, and best practice and do yearly Google certification and Meta blueprint (as well as any other additional training)
  • Ensure monthly invoices are signed off, allocated to the correct cost centres and paid on time
  • Implement content marketing and Recommender campaigns

Personal Attributes (Power Skills)

  • Values Driven
  • Optimistic
  • Learn on the Fly
  • Resilient
  • Instils Trust
  • People Savvy
  • Drives Results
  • Problem Solver

Technical Skills

  • 2 years
  • Paid Search (Google Ads)
  • Paid Social (Meta Ads Manager)
  • Display Advertising
  • Programmatic Advertising Platforms (e.g., DV360)
  • YouTube Ads
  • LinkedIn Ads
  • TikTok Ads

Advantageous:

  • UTM Governance & Tracking Hygiene
  • Data Visualization (Looker Studio, Power BI)
  • SEO / GEO Knowledge

Education

  • Relevant marketing degree

Employment Equity

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.

Discovery Limited

About Discovery Limited

Imagine a world where people live healthier, more enhanced and protected lives… A world in which each organisation is a powerful influencer and responsible corporate citizen, committed to being a force for social good. As a leading innovator in healthcare, wellness, insurance, investments, financial and life planning, Discovery works ceaselessly to make this vision a reality.

Fuelled by our passion for enhancing lives and our desire to innovate, Discovery consistently sets global standards, creating shared value through shared intellectual capital. A testament to this is our Vitality programme, which is both a platform to incentivise people to live healthier lives as well as a channel through which shared value is delivered.

We are a proudly South African-born, global company with health, life and short term insurance operations in South Africa and the United Kingdom, and a presence in Germany, France, the United States, Canada, Australia, Singapore, Hong Kong, Philippines, Thailand, Malaysia, China and Japan through our Global Vitality Network. We uphold our promise of shared value by being a positive disruptor that focusses on bringing about sustainable change in the lives of the people and communities we serve across the globe.

Our Vitality Shared-Value Insurance model has received international recognition, including being ranked 17th in Fortune’s index of 51 companies “changing the world” in August 2015, and named a leading health innovator at the World Economic Forum in January 2017.

Our values of leadership, honesty, innovation and fairness act as our compass, directing our business practices to take advantage of every opportunity while looking for ways to dazzle clients.

With an unwavering commitment to being the best shared value insurance organisation in the world, Discovery is a powerful force for social good.

Industry
Finance & Insurance
Company Size
10,000+ employees
Headquarters
Johannesburg, ZA
Year Founded
1992
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