PEOPLE PROFILERS

Digital Ads Optimization Specialist (Global Markets)

PEOPLE PROFILERS  •  Bangkok, TH (Onsite)  •  2 months ago
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Job Description

Job Reference QXR7VXRR

Key Responsibilities:

  • Strategy & Execution

-Develop and execute data-driven advertising strategies and media buying plans for global campaigns across platforms like Meta ,Google Ads,and programmatic channels. - Perform daily optimizations of client ad accounts (bidding, targeting, creative A/B testing) to maximize ROI and align with KPIs (ROAS, CPA, CTR).

  • Client Management & Reporting

- Deliver regular performance reports with actionable insights, translating complex data into clear recommendations for clients. - Build and maintain strong client relationships through proactive communication and strategic guidance.

  • Cross-Channel Campaign Management

Lead end-to-end management of integrated marketing projects, ensuring seamless execution across paid social, search, and display channels. Collaborate with teams to align campaigns with brand objectives.

  • Market & Trend Analysis

Stay ahead of global digital marketing trends, emerging social media platforms (e.g., TikTok, Snapchat), and algorithm updates to advise clients on innovative tactics. Analyze competitor strategies and audience behavior to refine targeting and messaging. Qualifications Required:

  • 2+ years of hands-on experience managing Meta Ads and Google Ads campaigns for international markets.
  • Proven track record of optimizing ad performance (e.g., lowering CPA, improving conversion rates).
  • Proficiency in analytics tools (Google Analytics 4, Meta Ads Manager) and advanced Excel skills (pivot tables, VLOOKUPs).
  • Strong understanding of cross-channel attribution models and audience segmentation strategies.
  • Exceptional communication skills with the ability to simplify technical concepts for clients.
  • Fluency in English& Thai (written and spoken); additional languages are a plus.

Contact: Harvey

Email: Harvey.khangphung@peopleprofilers.com

PEOPLE PROFILERS

About PEOPLE PROFILERS

We believe that infinite possibilities come from human relationships. That is why it is vital that the right people get connected to the right jobs. We bridge the gap between People and Professions, as is reflected in our logo, where the two P's are intertwined, signifying the bridging of the two.

At People Profilers, we are all about the relationship.

Between the employer and the talent; between us and you.

Vision: Provide to our clients’ unrivalled human resource solutions to achieve their competitive edge and be the preferred talent management firm to organisations.

Mission: Our mission is to deliver the highest standards in Human Resource solution for your organisation in a relationship focused environment by ensuring the right people are suited to the right employment opportunities.

People Profilers Pte Ltd (EA License: 02C4944)

People Profilers (Executive Search) Pte Ltd (EA License: 10C3804)

People Profilers (Services) Pte Ltd

People Profilers Vietnam LLC

Industry
HR & Recruiting
Company Size
51-200 employees
Headquarters
Singapore, SG
Year Founded
2002
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