Job Description

About SAMY

SAMY is the global powerhouse leading the evolution of brand communication. We help brands matter in a social-first world through research, creativity, technology, and integrated influencer marketing to deliver impactful, data-driven solutions and drive growth for brands. With over 1.000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.

Mission

Lead the end-to-end digital ecosystem strategy and execution, ensuring a 360° brand vision across content, community, website, app, influencers, digital media, and marketing automation. This role will serve as the main strategic point of contact for the client, connecting cross-functional internal teams, prioritizing initiatives, and ensuring that all efforts are aligned with business goals and deliver a consistent, effective, and customer-centered brand experience.

Job Functions

• Define and lead the 360° digital strategy for the account, including social media, web, app, paid media, influencers, and Marketing Cloud

• Act as the product owner of the digital ecosystem, prioritizing initiatives, connecting workstreams, and ensuring consistency across all channels

• Serve as the main point of contact and direct relationship with the client at a marketing and business leadership level

• Lead strategic briefings with the client and across internal teams: social, tech, paid media, and influencers

• Identify growth opportunities across the ecosystem, including new app features, influencer activations, emerging social formats, and Marketing Cloud automations

• Validate the strategic alignment of all deliverables before client presentations

• Oversee the performance of the entire ecosystem, from social metrics to app KPIs, web conversion, and paid media ROI

Requirements

• +5 years of experience in digital marketing, account management, or similar roles

• Strong understanding of the full digital ecosystem, including social media, web, app, paid media, CRM, and influencer marketing, and how these elements connect

• Product owner mindset, with the ability to prioritize initiatives, make fast decisions, and align cross-functional teams toward a common goal

• Proven experience managing retail, mass consumption, or e-commerce accounts in LATAM at a leadership level

• Ability to analyze and connect data from multiple sources such as Meta Ads Manager, GA4, app analytics, Sprout Social, and Marketing Cloud

• Strong relationship-building skills, with experience managing senior client stakeholders and fostering long-term partnerships

• Experience leading multidisciplinary teams, including creative, tech, media, and influencer teams

• Solid knowledge of the influencer marketing ecosystem, including talent selection, briefing, performance metrics, and strategic activation

• Strong business acumen, with the ability to understand P&L and make decisions that impact profitability

• Excellent executive communication skills, capable of presenting to C-level stakeholders and briefing internal teams effectively

Cultural Fit
Beyond experience, we look for people who truly connect with the way we work

We are kind and direct, communicating clearly, honestly, and respectfully.

We collaborate without silos or egos, valuing collective success and recognizing that every idea counts.

We give feedback that helps others grow, learning from each other and celebrating progress.

We take pride in our work, paying attention to detail and committing to excellence.

And we take ownership of what we build, showing initiative, responsibility, and delivering real results.

We thrive with people who are kind, collaborative, driven by excellence, and committed to making an impact. If this sounds like you, you’ll thrive at SAMY.

Diversity and Inclusion

At SAMY, we believe in real diversity: teams where each person contributes from their uniqueness. We are committed to creating an inclusive, accessible, and barrier-free environment where every voice matters.

We welcome applicants of all abilities and backgrounds. If you need any adjustments during the recruitment process or in your daily work, please let us know. We want you to thrive on an equal footing.

Benefits

• Flexible schedule and hybrid work options that help you balance your time and work in a way that fits your life.

• A geographic mobility plan that gives you the chance to explore new opportunities and work from different SAMY locations around the world.

• Celebrate your birthday with a day off, and take time to enjoy December 24th and 31st as company holidays to relax, recharge, and enjoy what matters most.

• Global social and environmental activities that allow you to take part in initiatives that create a positive impact under the OWN THE IMPACT framework, connecting with colleagues from around the world and contributing to projects that make a difference.

• Soft Return lets you transition back to work at your own pace, celebrate new family members with fellow working parents, and get expert coaching for first-time parents.

• Mirror Club is our mentoring program designed to accelerate the careers of talented women by connecting them with experienced mentors.

• Global Referral Program that lets you refer clients, projects, or teammates, helping SAMY grow stronger while earning rewards for your contributions

Location: Colombia: Carrera 19 b # 84 17, Torre Over Oficina 803

Hybrid work.

Salary: 7.000.000COP