1. Own the end-to-end product roadmap for Dealer Experience platforms, with primary focus on Salesforce Automotive Cloud (Sales Cloud, Service Cloud, Dealer/Distributor Community, CDP integrations)
2. Translate dealer, sales, and after-sales business requirements into detailed product specifications, user stories, and functional requirement documents (BRDs/FRDs)
3. Drive configuration, customization, and rollout of Salesforce Auto Cloud modules (Lead Management, DMS integration, Vehicle/Order Management, Dealer Portal, Service Scheduling)
4. Manage the product backlog, sprint planning, and prioritization in collaboration with engineering, QA, and Salesforce implementation partners/SIs
5. Act as the primary liaison between business stakeholders (Sales, Service, Marketing, Customer Care, Dealer Network) and technology teams
6. Drive stakeholder alignment across dealers, regional sales teams, IT, and leadership to ensure product adoption and change management
7. Define and track success metrics/KPIs (dealer NPS, lead conversion, portal adoption, TAT reduction) for continuous product improvement
8. Conduct UAT, manage go-live readiness, dealer training, and post-launch support
9. Stay current on Salesforce Auto Cloud roadmap/releases and evaluate new features for adoption
10. Manage vendor/SI relationships, contracts, and delivery timelines
11. Prepare and present roadmap updates, business cases, and ROI analysis to senior leadership
10-12 years
BE - IT, MBA
• Understanding of Dealer Management Systems (DMS), Sales and service lifecycle
• Proficiency in Agile tools (JIRA) and product documentation (PRDs, user stories, wireframes)
• Working knowledge of Salesforce configuration/administration (not necessarily coding, but strong functional understanding)
• Data analysis and reporting skills (Salesforce Reports/Dashboards, Tableau/Power BI a plus)
• Strong stakeholder management across business, IT, dealers, and third-party vendors
• Excellent communication, negotiation, and executive presentation skills
Many Companies. One Mahindra.
Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federations of companies, with 324,000+ employees across 100+ countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology, and financial services in India and is the world’s largest tractor company by volume. The Group operates in 20+ industries, including renewable energy, agriculture, logistics, hospitality, and real estate, with a turnover of over US $25 billion.
The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.
Learn more about Mahindra on www.mahindra.com
X and Facebook: @MahindraRise
WhatsApp Channel: https://whatsapp.com/channel/0029VbB2EYe7tkjBJ14fH518
For updates subscribe to https://www.mahindra.com/news-room
