Our design organization is in the middle of a meaningful transformation: raising craft standards, building tighter brand-to-product coherence, and embedding AI into how we work. We're backed by our core principles — We Before Me, Do the Right Thing, and Get Things Done — and we take those seriously in how we hire, build, and ship.
We're looking for a Design Director of Visual Systems to own the visual language, creative quality, and brand coherence of OKX's product experiences. The core mandate: build and scale the visual infrastructure that ensures brand intent translates into what users actually see in the product.
OKX has strong Brand and Product Design teams — and the opportunity now is to bring them closer together through shared visual infrastructure. We need someone who can build that connective layer: shared visual systems, shared language, and a creative infrastructure that ensures brand strategy is embedded into every screen from the start.
You'll lead and grow a global team of visual designers, set art direction across product and campaign work, and define the visual systems and frameworks that let us scale quality without scaling headcount linearly.
Why This Role Is Interesting
You'd be joining at a moment where OKX is investing heavily in design infrastructure as a competitive advantage. You won't just be making things look good — you'll be building the foundational visual layer that determines how products are constructed. The products span trading, DeFi, wallet, payments, and social — each with millions of users and distinct design challenges. The brand is ambitious and growing. The team is global. And the company is actively building AI into its design workflows, which means you'll have room to experiment with how visual output is produced and systematized, not just what it looks like.
This isn't a maintenance role. It's a build role — you're creating the visual systems layer from the ground up.
At OKX, we believe that the future will be reshaped by Crypto, ultimately contributing to every individual's freedom.
OKX began as a crypto exchange giving millions of people access to crypto trading and over time becoming among the largest platforms in the world. In recent years, we have developed one of the most connected Web3 wallets used by millions to access decentralized crypto applications (dApps).
OKX is a trusted brand by hundreds of large institutions seeking access to crypto markets on a reliable platform that seamlessly connects with global banking and payments. In the last year, OKX has expanded into new markets including Australia, Brazil, Netherlands, Singapore and Turkey, with plans to launch in the US, Belgium and the UAE.
We are deeply committed to shaping a fairer, more transparent and accessible society through blockchain technology. This is why we publish proof of reserves monthly, and continue to ship new innovative security features.
We believe in good sportmanship and the pursuit to be better. You may see our OKX logo neatly fitted on the McLaren F1 cars, Manchester City FC team shirts, or at the Tribeca Film Festival celebrating artists and creators. Wherever you may find us, you will notice our pursuit of making our world more efficient, transparent, and connected.
To learn more about OKX, download our app or visit: www.okx.com
UK users follow: https://www.linkedin.com/company/okxuk/
Learn more about working at OKG, the business group developing OKX, our Digital Assets Exchange, our Web3 portal and blockchain ecosystems: bit.ly/WorkingatOKG
