Essential Functions
Brand Strategy & Planning Develop brand plans with measurable KPIs, long-term strategies, and competitive landscape assessments.
Portfolio & Lifecycle Management Manage product lifecycle from pre-launch to post-patent; execute lifecycle extension initiatives.
Market Insights & Business Analytics Leverage data, research, and physician insights for strategy optimization.
Stakeholder & KOL Engagement Build relationships with oncologists/KOLs; support CMEs, advisory boards, and medical education.
Promotional Excellence Create innovative, compliant promotional campaigns across digital, in-clinic, and scientific platforms.
Additional Responsibilities
Execute brand strategies in alignment with field force.
Design & implement integrated marketing campaigns.
Manage agencies/vendors for impactful initiatives.
Track brand performance and recommend corrective actions.
Manage promotional budgets with optimal allocation.
Enable sales team with insights, scientific updates, and tools.
Conduct regular field visits for customer feedback and execution insights.
Support collaborations with oncologists, medical societies, and cancer care centres.
Education:
Bachelor’s degree in Pharmacy, Life Sciences, or related field.
MBA in Marketing (Tier 1 B-School preferred, though not mandatory).
Experience:
2–3 years in Product Management (Oncology preferred; specialty therapy areas considered).
Prior MNC experience strongly preferred.
Skills:
Strong knowledge of Indian oncology market, treatment protocols, and competition.
Excellent analytical, problem-solving, and communication skills.
Ability to work in cross-functional, matrix-driven environments.
High compliance orientation with understanding of regulatory requirements.
Amneal (NASDAQ: AMRX) is rapidly becoming one of the most dynamic, purpose-driven pharmaceutical companies delivering more affordable access to essential medicines. Our family delivers for yours through a robust U.S. generics business, a growing branded business and deepening portfolios in injectables, biosimilars and select international markets. We’ve bolstered our world-class scientific rigor, production capabilities and commercial infrastructure. And we invest substantially in our people through leadership development and employee well-being programs – all so we can deliver even more value. We are Amneal and We make healthy possible.
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