Purpose of the role
To use innovative data analytics and machine learning techniques to extract valuable insights from the bank's data reserves, leveraging these insights to inform strategic decision-making, improve operational efficiency, and drive innovation across the organisation.
Accountabilities
Analyst Expectations
All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.
Embark on a transformative journey as a Decision Analyst at Barclays, where you'll spearhead the evolution of our digital landscape, driving innovation and excellence. You'll harness cutting-edge technology to revolutionize our digital offerings, ensuring unapparelled customer experiences.
Our team is responsible for leading and building automated forecasting solutions to valuate acquisition marketing investments at the partner, channel, offer, and segment level. The role will also help drive marketing investment optimization decision for the business. This role will leverage data science capabilities through operationalizing data platform and advance analytical methodologies and tools to forecast P&L and monitor model accuracy to drive the best outcome across channels and partners.
To be successful in this role as a Decision Analyst , you should possess the following skillsets:
· Proficient in Python, SAS, SQL
· A good knowledge of data analysis and statistical techniques (such as linear or nonlinear models, logistic regression, macroeconomic forecast, decision trees, cluster analysis and neural networks etc.)
· Deep understanding of Cards P&L and forecasting methodologies.
Some other highly valued skills include:
· Experience in Credit Card / Banking, Data Science, Machine Learning and Advanced Analytics.
· Experience with Data visualization
You may be assessed on the key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen strategic thinking and digital and technology, as well as job-specific technical skills.
This role is based in our Gurugram office.

Barclays is a British universal bank. Our vision is to be the UK-centred leader in global finance. We are a diversified bank with comprehensive UK consumer, corporate and wealth and private banking franchises, a leading investment bank and a strong, specialist US consumer bank. Through these five divisions, we are working together for a better financial future for our customers, clients and communities.
With over 325 years of history and expertise in banking, Barclays operates in over 40 countries and employs approximately 83,500 people. Barclays moves, lends, invests and protects money for customers and clients worldwide.
Barclays is a trading name of Barclays Bank PLC and its subsidiaries. Barclays Bank PLC is registered in England and is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Registered in England. Registered No. 1026167. Registered office: 1 Churchill Place, London E14 5HP.