We are looking for a Lead Data & Technology Consultant who helps organisations create more value from data.
You combine deep expertise in measurement, analytics, and modern data platforms with the ability to advise senior stakeholders on business and technology decisions. Having built these capabilities yourself, you understand both the opportunities and the trade-offs involved.
Clients rely on you to quickly understand their challenges, identify where value can be created, and provide a practical path forward. Whether assessing a measurement framework, reviewing a data platform, or helping shape a data strategy, you connect business ambition with technical execution.
Success in this role is not about implementing technology. It is about helping clients improve performance, increase digital maturity, and make better use of data to drive business outcomes.
Strong expertise in digital measurement, tracking, analytics, and customer journey analysis, including platforms such as:
You can quickly assess whether an organisation is measuring the right things and whether its data can be trusted.
Strong understanding of modern data ecosystems, including:
You understand how to establish scalable data foundations that enable analytics, decisioning, personalisation, and AI.
You build trust quickly, simplify complexity, and connect technology decisions to business outcomes.
You are comfortable working with both senior executives and technical specialists, translating challenges into practical, actionable solutions.
You are the person clients call when they need clarity, confidence, and direction.
You help them answer four critical questions:
Most importantly, you help clients build scalable measurement capabilities and data architectures that turn data into better decisions, more relevant customer experiences, and measurable business growth.
Clients trust your advice because it is grounded in real-world experience and focused on outcomes, not theory.
You’ll join a talented, diverse team of professionals in our Amsterdam or Rotterdam office and work closely with our client’s teams. At Merkle, we are curious problem-solvers who thrive on collaboration, creativity, and making the impossible possible. We value initiative, celebrate individuality, and never forget to have fun along the way.
Merkle is a leading data-driven customer experience management (CXM) company, delivering personalized experiences across platforms and devices for top global brands. With deep expertise in data, technology, and analytics, Merkle helps clients unlock powerful consumer insights and build hyper-personalized experiences.
As part of the dentsu network, Merkle operates in 145 markets with over 65,000 employees worldwide. In the Netherlands, our 150+ experts work with clients like Albert Heijn, Vattenfall, Odido, and VodafoneZiggo. We’re proud partners of Google, Adobe, Salesforce, and Selligent.
At dentsu, we believe in the power of diversity. We welcome all applications regardless of age, disability, gender identity, marital status, pregnancy, race, colour, nationality, religion, sex, or sexual orientation.
We look forward to receiving your application for any questions, please contact the TA in charge of this role: David Ryall, Senior Talent Acquisition Partner, EMEA, NE. #LI-MERKLE #LI-Hybrid #LI-DR2
Rotterdam
Merkle
Full time
Permanent
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.
