SmartBug Media is one of the most respected names in the HubSpot ecosystem — and we've earned it.
We didn't get here by accident. SmartBug has built a reputation that most agencies only aspire to: HubSpot North American Partner of the Year, a fully remote team of specialists who punch well above their weight, and a client base that doesn't just hire us — they stay with us. That last part is the one we're most proud of.
Remote by design and strategic by nature, we've never believed that great work requires a corner office or a campus cafeteria. What it requires is the right people, deeply aligned on outcomes, working with clients who trust them to deliver. That's the culture we've built — one where expertise travels, relationships run deep, and the work speaks for itself.
We're obsessed with client outcomes. Not vanity metrics. Not feel-good reports. Real, measurable growth that makes our clients look like heroes inside their own organizations. When SmartBug is in your corner, your team wins — and that's exactly why our clients keep coming back.
● Client Success
○ Develop and execute a customer success strategy for clients that meets their stated business goals—demonstrating ROI for your clients should be your North Star
○ Ensure your clients see SmartBug as an indispensable partner in their growth, and that each receives a 5-star customer experience as measured by being the highest-rated partner on the HubSpot partner directory—your clients should be happy to be a reference
○ Deliver consistent, world-class quality across all customer success strategies and implementations
○ Have a strong understanding of strategic opportunities to expand retainer scope and present ideas to Marketing and CRM teams as well as internal teams (SmartBug is your client as well)
○ Stay informed about the latest industry trends, market developments, competitive landscape, and HubSpot’s competitive position to ensure the clients’ customer success strategies remain cutting-edge and effective
● Strategy Development and Execution
○ Expert understanding of customer success strategies and tactics, included but not limited to: establishing strong customer relationships, customer acquisition strategies, customer referral strategies, customer retention strategies, customer onboarding, customer loyalty, customer health metrics, customer feedback surveys, cross-sell and
upsell strategies, customer lifetime value, service and support processes and analytics; all features within HubSpot Service Hub
○ Gather and relay customer feedback to the client’s product development team to drive product improvements
○ Monitor customer satisfaction and implement retention strategies
○ Identify satisfied customers who can serve as advocates for the client through case studies, testimonials, or referrals
○ Understanding of third-party tools and how they integrate with HubSpot for the purposes of recommending strategies
○ Optimize client’s Service Hub instances as well as execute the strategy
in HubSpot
○ Work with creatives to create and curate customer collateral, presentations, and other content pieces to support your clients’ customer base
● Reporting and Analytics
○ Regularly assess and report on the impact of customer success efforts—remember, ROI is the North Star
○ Support monthly reports, quarterly business reviews (QBRs), and additional strategic recommendations based on a strong understanding of performance data
● Delivery Process
○ Work with the internal SmartBug team to ensure quality work is delivered to clients
○ Ensure you create and follow processes that result in differentiated client results
● SmartBug Sales and Marketing Support
○ Collaborate with the SmartBug sales team to develop tailored strategies to prospects
○ Assist SmartBug sales reps in delivering recommendations during sales calls
○ Participate in the company's content, thought-leadership, and organic social programs

All Systems, Grow.
Get the most out of your full customer lifecycle with SmartBug Media, HubSpot’s 2024 North American Partner of the Year and the most decorated Elite Solutions Partner in the world. As a full-service digital agency, we create resilient growth in every phase of your business to deliver predictable, scalable success.
We Know Where You Grow from Here.
We empower you to leverage the tools you're already using while introducing you to cutting-edge, revenue-generating strategies. Backed by deep technical expertise and award-winning solutions, SmartBug is ready to take your business to the next level.
Unmatched Expertise, Uncompromising Quality.
We don’t throw around the word “expert” lightly. Our team is composed of industry veterans who have honed their technical and strategic skills at globally renowned brands. With SmartBug, you don’t just get a team—you get the best team in the HubSpot ecosystem.
For over 15 years, we’ve mastered HubSpot, earning Partner of the Year three times (North American in 2024, 2021, and Global Partner in 2018) and achieving Elite Solutions Partner status. We’re also a Google Premier Partner and a proud Shopify Partner. But we aren't about titles—it's our proven success, reflected in 750+ 5-star reviews, that speaks for our commitment to your growth.
Now is the time to grow with SmartBug—the best HubSpot partner in NAM.