BYD EUROPE

Customer Insights and Experience Manager

BYD EUROPE  •  Budapest, HU (Onsite)  •  10 hours ago
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Job Description


Key responsibilities:

Customer Experience Strategy Development:

Develop a comprehensive customer experience strategy that aligns with the company's values, goals, and customer expectations. Ensure the customer journey across sales & service is seamless and exceeds customer expectations, leading initiatives to implement through the NSC and dealers.

  • Customer Journey Mapping:

Analyze and map the customer journey across various stages: from vehicle purchase to service and maintenance. Identify key customer touchpoints and work to enhance those experiences, whether it’s in the showroom, during test drives, or through after-sales services. Work with cross-functional teams (sales, service, parts, and finance) to ensure smooth integration and alignment of customer experience initiatives.

  • Customer Feedback:

Monitor and analyze customer feedback using surveys, reviews, social media, and direct communication to assess satisfaction levels and uncover areas for improvement. Track key metrics such as Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), to measure success and drive improvements.

  • Customer Insights:

Define and develop the necessary market research studies to provide the organization with relevant insights that guide marketing and commercial activities.Provide knowledge about customers’ behavior, expectations, usage, and attitudes to all commercial areas in order to build a consistent and strong brand in terms of customer satisfaction and brand perception.

  • Customer Retention and Loyalty Programs

Design customer retention strategies, including loyalty programs, special offers, and personalized follow-ups.

Promote programs that encourage repeat business, referrals, and long-term relationships, such as maintenance packages or exclusive customer benefits.

  • Operational Process Improvement

Identify inefficiencies in operational processes (e.g., service booking, inventory management) that affect customer experience and work with relevant teams to implement solutions.

Ensure that service operations are optimized for convenience, speed, and quality, minimizing customer wait times and maximizing satisfaction.

  • Staff Training and Development

Provide insights to enrich the training programs to customer-facing teams (sales staff, service advisors, technicians, etc.) on best practices for customer interactions and delivering exceptional service.

Promote a customer-first mindset throughout the dealership or service center.

  • Collaboration Across Teams

Work closely with marketing, sales, and service teams to ensure consistency in customer messaging, promotions, and experiences.

Ensure alignment between customer experience strategies and operational goals, working with managers from different departments to drive holistic improvement.

  • Brand Alignment and Communication

Ensure the customer experience aligns with the brand’s values and messaging.

Develop communication strategies that clearly articulate the company’s value proposition to customers, fostering trust and brand loyalty.

  • Customer Experience Reporting and Analytics

Regularly report on customer experience metrics and key performance indicators (KPIs) to senior leadership.

Use analytics tools to measure the effectiveness of customer experience strategies and identify areas for improvement.

What we are looking for:

• Experience in improving the end-to-end customer experience

• Strong organizational and communication skills

• Ability to manage multiple priorities in a fast-paced environment

• Proficiency in Microsoft Office and LMS platforms

• Fluency in English plus one additional European language (Hungarian, Dutch, German, French, Spanish, or Polish)

• Automotive or technical knowledge is considered an advantage

What we offer:

• Competitive salary and pension plan

• Commuting allowance

• Team-building activities and company events

• A dynamic international environment

• The opportunity to contribute to Europe’s transition toward zero-emission mobility 🌏

About the department:

The BYD After Sales Service Center is responsible for service and maintenance operations for BYD electric vehicles across Europe. The department focuses on building a strong after-sales network, delivering technical support and training, supporting spare parts operations, and ensuring excellent customer satisfaction and loyalty.

BYD EUROPE

About BYD EUROPE

As BYD’s first overseas subsidiary, BYD Europe B.V., now located in Scorpius 112, 2132 LR Hoofddorp, the Netherlands, was founded in 1998.

BYD Europe mainly focuses on New Energy products, including Electric Vehicles, especially passenger cars, buses, trucks and forklifts; Rechargeable batteries, Solar Panel, Energy Storage and Rail Transit.

Visit BYD Europe Auto brand new website: https://www.bydauto.eu/

Industry
Automotive & Mobility
Company Size
501-1,000 employees
Headquarters
The Netherlands , NL
Year Founded
1998
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