Job Description

About Jowett Motor Group

Since 2001, Jowett Motor Group has grown into a leading
automotive group representing BMW, MINI, Motorrad, Honda, Audi, Geely and
Chery. Our culture is built on family values, accountability, and continuous
improvement. We care about performance, but we care just as much about our
people.

We are looking for a Customer Experience – Lead Analyst to
take ownership of our lead nurture process and help us deliver a faster,
smarter, more engaging experience for every customer who contacts our
dealerships.

About the Role

Reporting into the Marketing Department, you will be
responsible for managing and optimising how we handle leads from first contact
through to appointment. You’ll work closely with our dealerships, sales teams
and marketing specialists to ensure every enquiry is followed up promptly,
consistently and meaningfully.

Key responsibilities include:

• Lead
  Nurture & Conversion
• Oversee
  the full lead nurture journey across select dealerships.
• Reduce
  lead drop-off by ensuring fast, relevant and proactive follow-up.
• Drive
  lead to appointment conversion.
• AI
  Lead Engagement & Appointment Setting
• Monitor
  and manage our AI lead engagement platforms to ensure they are:
• Responding
  quickly and accurately to enquiries
• Asking
  the right questions
• Setting
  qualified appointments for the sales team
• Continuously
  refine AI prompts, flows and logic to improve outcomes.
• Sales
  Process Enablement
• Help
  create a faster, more consistent sales process by standardising
  lead handling and handover steps.
• Work
  with dealership teams to ensure leads are transitioned smoothly from
  AI/online engagement to in-person or phone appointments.
• Customer
  Experience Improvement
• Ensure
  every lead receives prompt, professional and
  personalised communication.
• Use
  data and feedback to enhance the overall customer experience.
• Coaching
  & Enhancing AI
• “Coach”
  the AI so it behaves more like our best sales consultants:
• Review
  conversations and outcomes
• Adjust
  rules, responses and workflows
• Test
  and measure changes
• Educate
  internal teams on how to work effectively with AI tools.

About You

We’re looking for someone who is:

• Data-driven
  and analytical – comfortable interpreting lead data, conversion
  metrics and customer journey reports.
• Customer-obsessed –
  you care about creating an excellent, consistent experience for every
  enquiry.
• Tech-savvy –
  confident working with AI platforms, CRM systems and marketing or sales
  technology.
• Process-focused –
  able to map, refine and standardise processes across multiple dealerships.
• Collaborative
  and proactive – you enjoy working with marketing, sales and
  management to drive change and improvement.

Experience in automotive, retail, or any environment with
high lead volume and structured sales processes will be highly regarded, but is
not essential if you can demonstrate strong relevant skills.

What We Offer

• A full-time
  role at a respected and growing automotive group
• The
  opportunity to shape how Jowett Motor Group engages every new
  customer
• A
  supportive marketing team and close collaboration with dealership
  leadership
• The
  chance to work with leading AI and CRM technologies
• Competitive
  salary and opportunities for development

If you’re excited by the idea of combining data, AI and
customer experience to drive real results, we’d love to hear from you.

How to Apply:

Please submit your CV and a brief cover letter outlining your experience with
lead management, customer experience, and/or AI tools.

Note: All successful candidates must complete a National Police Check prior to commencement.

We’re excited to meet the right person to join our team. If you believe you have the qualities we’re looking for, apply today!