Career Directions Ltd

Customer Development Lead (Modern Trade) - Beverages

Career Directions Ltd  •  Thika, KE / Nyeri, KE / Nakuru, KE / Nairobi, KE / Machakos, KE / Kisumu, KE / Kisii, KE / Eldoret, KE / Bungoma, KE (Onsite)  •  3 hours ago
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Job Description

Job Title: Customer Development Lead (Modern Trade) - Beverages Locations: Kisii (2), Nakuru (1), Bungoma (1), Eldoret (2), Nyeri (1), Thika (1), Nairobi (2) Machakos (1), Kisumu (1) Our client is seeking a Customer Development Lead to manage supermarkets and minimarts under distributors and regional second lines, deliver JBP objectives and quarterly targets, and drive visibility, shelf share, availability, and promotions. The role also involves negotiating listings and displays, managing merchandising teams and service providers, and tracking market and competitor performance. Key Responsibilities: • Manage supermarkets and minimarts under distributors and regional second lines. • Deliver agreed JBP objectives and quarterly targets. • Drive visibility, share of shelf, product availability and promotional execution. • Negotiate additional display opportunities and new product listings. • Manage merchandising teams and third-party service providers. • Monitor market performance and competitor activities. Requirements Mandatory Requirements (Candidates must meet ALL criteria below): • 7–10 years of total FMCG experience. • Minimum 5 years' experience within the Beverage category. • Strong Modern Trade experience managing supermarkets and key accounts. • Proven experience managing Joint Business Plans (JBPs). • Hands-on experience with planogram implementation and shelf-space negotiations. • Experience executing consumer promotions, product launches and visibility initiatives. • Experience managing merchandisers and third-party vendors. • Strong distributor and stakeholder management capabilities. • Ability to independently drive new listings and account development.

Career Directions Ltd

About Career Directions Ltd

CDL is a proactive Human Resource Management consultancy firm specializing in Strategic Labour Force Outsourcing, Recruitment, Training, Payroll Processing and Total Human Resource Management. Since 2003, we have been a one-stop shop for all HR related queries and support in and around East Africa. We champion best practice in Human Resource while going the extra mile to proactively address workers needs in order to achieve optimum productivity & profitability.

Our Mission

To support and contribute to our partners success while improving the lives'​ of the community.

Our Vision

To be a partner of choice in providing quality manpower outsourcing solutions.

Our Core Values

1.Professionalism: Conducting our business in the most professional way

2.Respect: Giving due respect to self and others and maintain the environment of teamwork and growth.

3.Passion: To be passionate in all we do.

4.Integrity: To act with honesty and integrity without compromising the truth.

Industry
HR & Recruiting
Company Size
51-200 employees
Headquarters
Nairobi, KE
Year Founded
2003
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