Job Description

Location

Remote

Who We Are:

MarketCast measures what moves people. Powered by AI, trained on decades of verified consumer response data, along with proprietary technology, MarketCast is the marketing effectiveness partner for the world's most ambitious brands, connecting emotional resonance to real-world business outcomes across advertising, sponsorships, content, brand health, and advanced analytics. With category-deep expertise spanning sports, entertainment, travel, automotive, and consumer brands, our team of seasoned industry strategists brings unmatched human intelligence to every engagement, turning complex data into decisive action so brands know exactly what's working, why it's working, and what to do next.

At MarketCast, we don't just accept difference - we embrace it, support it, and thrive on it for the benefit of our global culture and success. MarketCast is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Check us out on LinkedIn and at:

Sr Manager Qual Custom Research

Role Description:

As Senior Manager on our Qualitative UXR team, you will be responsible for overseeing the successful execution of a variety of research projects, leveraging your expertise to deliver smart research designs and comprehensive analysis plans. You will define the vision for reports, demonstrating expert-level analysis and insights to clients. This role also involves managing internal Operations team support, ensuring high client satisfaction for every project.

• Client comms and relationship management– Manage overall client relationship, ensuring high client satisfaction for every project. Build and nurture strategic client relationships by acting as a trusted advisor and identifying opportunities for expanded collaboration. This involves proactive communication, understanding their business objectives, and providing tailored insights that drive their success. By fostering these strong relationships, you solidify MarketCast's position as a trusted partner.
• New business– Partner with Commercial on business development efforts for existing clients by demonstrating a deep understanding of client needs and market trends, contributing to the development of research strategies, reviewing final project pricing, participating in client pitches, and leveraging expertise to secure new business opportunities. This collaboration ensures that research capabilities are effectively showcased and aligned with client objectives. Your contributions will play a vital role in securing new projects and expanding MarketCast's portfolio.
• Project management– Oversee the planning and execution of multiple projects within a client portfolio, ensuring quality and timeliness across all projects. Begin driving innovation in project execution methodologies and tools to enhance efficiency and quality. This involves meticulous attention to detail, resource allocation, and risk management. Your leadership will guarantee that projects are delivered seamlessly and meet the highest standards.
• Analysis planning and reporting– Lead the development of analysis plans, ensuring the integration of insights from different research projects provides comprehensive recommendations to clients. Your role involves leading the analysis and reporting, ensuring data accuracy and integrity throughout the analysis process. By ensuring the accuracy and reliability of the data, you'll enable clients to make informed decisions based on solid evidence.
• Financial Management– Manage budgets for multiple projects, ensuring projects are delivered within financial constraints. Monitor budgets regularly, flag when scope creep has cost implications and work with Research leads to address. This fiscal responsibility ensures projects remain profitable and aligned with financial goals.
• MC - Initiative collaboration & Thought leadership– Provide input to shape the direction of company-wide initiatives, such as product development, research on research, and thought leadership. Collaborate with other departments (ex. Operations, Product, Marketing) to drive initiatives forward. Your participation in these initiatives fosters innovation and contributes to MarketCast's overall strategic vision. This collaboration strengthens the company's position as a thought leader in the industry.

It’ll be helpful if you have:

• Bachelor's degree in Marketing, Business Administration, Research, Psychology, or a related field; Master's degree preferred.
• 5+ years of progressive experience in qualitative market research, with UXR experience.
• Demonstrated success in designing and executing research solutions for tech and social media clients.
• Comprehensive understanding of qualitative market research methodologies.
• Exceptional analytical skills to interpret data and translate it into actionable insights.
• Outstanding communication, presentation, and interpersonal skills for effective interaction with clients.
• Proven ability to cultivate strong, collaborative relationships with clients and stakeholders.

Our Values:

Move the Needle

We turn insight into action and action into impact, acting with urgency and intention at every level, anticipating what's needed, executing with discipline, and driving outcomes that are measured and meaningful.

Client Success is Our Scoreboard

We win when our clients win. Delivering scaled, tech-enabled solutions that drive measurable impact and value to build lasting partnerships.

Grow Every Day

Expertise is earned continuously by investing in our craft, our colleagues, and our company.

Own It

Take responsibility for outcomes, not just outputs.

Benefits:

• Free movie tickets!
• Medical, Dental, Vision
• 401(k)
• Unlimited PTO
• Wellness and mental health support
• Professional growth and career development including LinkedIn Learning

At MarketCast, we don't just accept differences - we embrace it, support it, and thrive on it for the benefit of our global culture and success. MarketCast is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Check us out:www.marketcast.com

Per the pay transparency law, the hiring range for this position is $90,000–$110,000. As a candidate for this position, your salary and related elements of compensation will be contingent upon your work experience, education, skill set, and any other factors MarketCast considers relevant to the hiring decision. In addition to your salary, MarketCast believes in providing a competitive total rewards package for its employees. All benefits are subject to eligibility requirements, and the terms of our official plan may be modified or amended from time to time.

CCPA NOTICE: In accordance with the California Consumer Privacy Act, please note that we collect some or all the below categories of personal information from you as part of the application process and use it for the purposes indicated. Category of Personal Information: 1. Name, Contact Information (phone, email, address) Purpose: To be able to contact you 2. Information on work history and education Purpose: To be able to assess qualifications for the role 3. Race/ethnicity information (optional) Purpose: To comply with governmental reporting obligations 4. Veteran and military Status (optional) Purpose: to comply with governmental reporting obligation.