Location

• Global Marketing

• Autonomous Role

• Growth Opportunity

About the role

This is an exciting newly created role whereyou'llhelp grow the global reach ofa new startupCPAdvance™bynurturingand converting aleads and prospectsto take upworld-leading infant intervention training.

You'llcreate andmanage customer journeys,developcompelling content,analyse campaignperformanceand drive engagement and course enrolments. This is a fantastic opportunity for anearly careercommunications and CRM specialist to shape a new role and grow their career while making a real difference.

Responsibilities of the role (not limited to):

• Manage CRM data and customer journeys ina CRM

• Develop engaging email campaigns and marketing communications.

• Create content that drives customer engagement and sales of training courses

• Create andmaintaincontent calendars for customerjourneycommunications.

• Collaborate with researchers, clinicians, subject matterexpertsand marketing agencies to produce compelling content.

• Analyseand trackcampaign performance and providereports andinsights for improvement.

• Work collaboratively across Marketing, IT,Research,Trainingand external partners to deliver exceptional customer experiences.

• Support customer enquiries and continuously improve the customer experience.

About You

You are adriven,self-starter with exceptional attention to detail and outstanding writing skills. You enjoythe success of converting interest to sales andapplying your creative writing talents to nurturing and supporting customer decision making

You'llalso bring:

• Minimum twoyears' experiencein CRM marketingandcommunications.

• Strong written communication,copywritingand editing skills.

• Demonstrated experience developing customer journeys and audience segmentation.

• Strong analytical skills with the ability to interpret campaign data and generate insights.

• Experience using a CRM platform (Salesforce desirable).

• Excellent organisational and stakeholder management skills.

• A tertiary qualification in Communications

Why join us?

• Global marketing opportunity supporting clinicians around the world.

• Newly created role with the chance to shape the position and grow your career.

• Make meaningful change by supporting the skill development of clinicians working with infants.

Working for CPA offers you exceptionalremuneration& benefits:

• Access to a tax-free meal, entertainment & venue benefit card valued at $2,650 per year

• Flexible ways of working - working from home options, flexibility surrounding hours

• 12 weeks paid parental leave and 2 weeks paid partner leave

• 3additionalleave days each year(conditions apply)

• $100 per year well-being allowance that you can use to enhance your wellbeing (eg: purchase sports equipment, have a massage, take a meditation class, the choice is yours)

• Discounted gym membership for you and your family, using Fitness Passport

• Employee Assistance Program

• Paid Employee Referral Bonus Program, where you can be generously rewarded for referring a friend that joins CPA.

Our Values:

At Cerebral Palsy Alliance we champion diversity andequitableopportunities for people with disabilities and lived experience, Aboriginal and TorresStraitIslander people, culturally and linguistically diverse backgrounds and the LGBTQIA+ community.

We are passionate, respectful, ethical,curiousand courageous. Great Minds Think Differently.