Job Description

Join our team as a CRM & Lifecycle Operator in the thriving iGaming industry! 🚀

🧩Who we are

Ludicrum is redefining iGaming, blending creativity with technology to deliver world-class gaming experiences. From marketing and product development to customer support and financial reporting, our teams are changing the game. Our vision is to create ultra-intuitive and engaging platforms to fuel growth through strategic partnerships and market expansion.

Our success is driven by core values deeply embedded in our culture. We believe in transparency, always being clear, open, and honest. We are goal-focused, relentlessly pursuing our targets. Adaptability is key: we embrace change and use it to excel. Kaizen guides us, as we continuously improve, test, and refine.

With a dynamic and collaborative culture and fast career growth, our 250+ global team thrives!

🥜 In a nutshell

As our CRM & Lifecycle Operator, you'll bring player journeys to life by executing engaging, data-driven CRM campaigns across the customer lifecycle. Working closely with Product, Data, Content, and Communications teams, you'll optimize automated journeys, personalize player experiences, and help drive engagement, retention, and lifetime value.

🎯 The responsibilities & the impact YOU will have:

• Build, launch, and optimize CRM campaigns across the entire player lifecycle.

• Execute targeted campaigns across Email, Push, Browser, WhatsApp, and Telegram.

• Create dynamic player segments and personalized customer journeys.

• Configure, test, and validate bonuses, automations, and triggered campaigns.

• Monitor campaign performance and optimize based on key KPIs.

• Design and run A/B tests to improve engagement and retention.

• Collaborate with Product, Data, Content, and Communications teams.

• Identify opportunities to automate processes and improve CRM efficiency.

• Maintain CRM platform integrity and support best practices.

⚡ All you need is…

• 2+ years of CRM, Lifecycle Marketing, or Retention Marketing experience within the iGaming industry.

• Hands-on experience working with CRM platforms and campaign automation tools.

• Familiarity with player bonuses, promotions, responsible gaming, and regulatory requirements.

• Strong understanding of customer lifecycle management, from acquisition and onboarding to retention, reactivation, and churn prevention.

• Experience with customer segmentation, behavioural targeting, and personalization strategies.

• Analytical mindset with the ability to interpret campaign performance and optimize results.

• Excellent communication skills and fluency in English, both written and spoken.

• Strong attention to detail with a proactive, problem-solving approach.

• Ability to manage multiple priorities in a fast-paced environment.

Nice to have

• Experience with FastTrack CRM

• Experience building automated customer journeys and lifecycle campaigns.

• Passion for testing, experimentation, and continuous improvement.

🌟 Why You’ll love working here:

• Flexible and Remote Working: Work from anywhere, supporting your work-life balance.

• Equipment provided: We’ll set you up with a laptop, headphones, and mouse so you’re ready to work comfortably.

• Career Growth: We’re committed to your development, offering training and advancement opportunities.

• Performance Recognition: Earn raises and career progression opportunities based on a quarterly performance review and a constructive feedback cycle.

• Health and Fitness Benefits Receive fitness reimbursements from day one, and after one year of employment, gain access to a health budget to support your well-being.

• Self Development Budget Invest in your growth through online courses and professional learning opportunities.

• Extra Paid Annual Leave: Enjoy 22 days of vacation, with an additional day added for each year of employment, up to a maximum of 26 days.

• Special Birthday Perk Take your birthday off after a year of employment to celebrate!

Apply today! Submit your resume in English and join us in creating unforgettable experiences.
We can’t wait to hear from you!

All CVs are reviewed by our human recruitment team.