Hammer & Hanborg

CRM Campaigns Specialist, Automotive Industry (Interim Assignment)

Hammer & Hanborg  •  Sollentuna, SE (Hybrid)  •  21 days ago
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Job Description

Do you want to play a key role in driving CRM campaigns and customer engagement across the Nordic markets for a world-leading premium automotive brand?

We are looking for a CRM Campaigns Specialist / Marketing Automation Specialist to take ownership of campaign execution, optimization, and coordination across Sweden, Denmark, Norway, and Finland. The role sits at the core of CRM and marketing automation, working closely with central and local teams to ensure high-quality, data-driven customer communication.

This is a primarily operational role with elements of optimization, analysis, and continuous improvement in an international environment.

Your responsibilities

You will drive CRM campaigns across the Nordic markets and act as a key coordinator between central teams, local markets, and stakeholders.

  • Plan and execute 1:1 CRM campaigns across Nordic markets

  • Execute centrally defined CRM and customer engagement activities

  • Support local market adaptations where needed

  • Optimize segmentation and campaign performance

  • Coordinate transactional campaigns and approval processes

  • Monitor performance via KPI tracking, reporting, and analysis

  • Work with BI tools such as Power BI, Tableau, Adobe Analytics, or similar

  • Identify optimization opportunities and propose improvements

  • Ensure alignment between central teams, local Customer Journey Managers, CRM teams, and agencies

Your background

We believe you have around five years of experience in CRM, marketing automation, or customer engagement in an international, data-driven environment.

You have:

  • Hands-on experience with CRM/marketing automation tools such as SAP Emarsys or similar

  • Strong understanding of end-to-end campaign processes

  • Experience in KPI tracking, reporting, and campaign analysis

  • Experience with BI tools such as Power BI, Tableau, Adobe Analytics, or similar

  • Experience from a specialist role with operational campaign ownership

  • Strong coordination skills in international, matrix organizations

  • Structured and proactive working style

  • Fluency in English (required)

  • Knowledge of a Nordic language is a strong advantage

Experience from customer-centric or international organizations is meritorious.

As a person

You are collaborative, analytical, and solution-oriented. You thrive in a fast-paced international environment and combine strong execution with continuous improvement.

You take ownership, build strong stakeholder relationships, and manage multiple priorities with structure and quality. You are detail-oriented and motivated by creating relevant, data-driven customer experiences.

Good to know

This is a full-time (100%) interim assignment covering a parental leave. The role is based in Stockholm (Sollentuna) with a hybrid working model.

Start is in June, and the assignment runs for twelve months.

Interviews are conducted on an ongoing basis. For questions, contact recruitment consultant Erik Värendh at Erik.varendh@hammerhanborg.com

Please apply via the application button with CV and screening questions. Cover letters and email applications are not accepted due to GDPR.

About the company

The company is a global leader in the premium automotive industry, known for innovation, performance, and premium engineering. With a strong heritage and focus on electrification, digitalization, and customer experience, the organization is shaping the future of sustainable mobility across international markets.

At Hammer & Hanborg we make a difference between being competent and being the right person for a job. Competence is much more than a CV and we always match candidates based on potential, values and motivation. We think it’s important that it’s fun to work and we believe in collaboration based on trust and mutual respect. We strive to always encourage and challenge both ourselves and our clients to have the courage to develop and make change happen. We believe that Diversity and Inclusion are strengths and welcome all applicants. Together we create future professional life. You are welcome to join us. Please read more: hammerhanborg.com

Hammer & Hanborg by Jurek is a member of Diversity Charter Sweden who works for a world where different ideas, knowledge, experiences, and competence count, where difference is a resource.


Hammer & Hanborg

About Hammer & Hanborg

Hammer & Hanborg - Creating future professional life

Hammer & Hanborg is a consultancy company with three business areas, all of which aim to develop the professional life of the future. In the Recruitment & Staffing area we provide organizations with competent employees and thereby help them to be competitive and attractive both now and in the future. In the People & Culture area we work with competence development, team development and organizational culture. In the Change & Development area we help to reshape organizations that have a desire to, and dare to, embrace change and develop with an eye to the future. We are a company of around 100 consultants who work with assignments for business and public sector clients throughout Scandinavia. We have offices in Stockholm, Öresund, Gothenburg and Oslo.

Sverige: https://hammerhanborg.se/

Norge: https://hammerhanborg.no/

We are also active on Facebook, Instagram and Twitter, join us there!

SE: www.facebook.com/hammerhanborg

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Industry
HR & Recruiting
Company Size
11-50 employees
Headquarters
Stockholm, SE
Year Founded
1994
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