VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com
We have the work, you have the chops. Together, nothing can stop usHelp us create scroll-stopping, neck-turning, convention-defying communication and award-winning digital experiences for some of the biggest and most iconic global brands.
Yadda yaddayadda But no, really – that’s what we offer And it’s why we need you.
Come lead creative projectsfor us. Dream up ideas. Define ‘best-in-class’ for digital communication. Manage a talented, client-obsessed teamAnd do it all as part of our amazing Experience Design Capability, a central part of the CRM, marketing automation and personalization powerhouse that is VML MAP
As our new Creative Lead in the London office, you willmanage a creative team developing engaging activations and communications for a globalluxury brand, based on a deep understanding of their business objectives,audiences and internal processes
Your primary job will be to conceptualize and lead novel, engaging consumer-facing experiences for CRM, Loyalty and other digital channels. You will:
As a Creative Lead on the Experience Design team, you will work closely with talented designers, copywriters, motion designers and other creative leads, as well as communication strategists, CX/UX designers, data scientists, tech developers and project managers.
With our London office centrally locatedon the banks of the Thames, we’ll expect not only exceptional work from you, but also that you contribute to the fun, friendly, collaborative and innovative atmosphere that echoes through our stylish floors. We come from diverse backgrounds and have unique skill sets, so you’ll get plenty of opportunities to grow and apply your expertise
You thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times. Your conscientious and solution-oriented mindset enables you to digest complex information and translate strategy and insights into persuasive copy and exciting concepts You value flawlessness and diligent editing, and expect the same from your team,ensuring all deliveries are spotless and effective.
]
VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities.
We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences.
#LI-EMEA
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy California residents should read our California Recruitment Privacy Notice This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.