Job Description

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What you’ll be doing

As a member of the Media Centre team, you’ll lead the creative vision and direction for video production and branded content that supports clients across the enterprise. As a Creative Director, Media Centre, you’ll lead the development and delivery of in-house creative products including corporate and social video campaigns, branded content, and related multimedia initiatives. You’ll work closely with clients, communication leads, producers, editors, videographers, animators, and production partners to create compelling content that aligns with business goals, brand standards, and audience needs. You’ll provide strategic guidance from concept through execution, using your judgment to shape content, strengthen storytelling, and maintain production quality while managing timelines, budgets, and resources. You’ll also lead and coach a team of producers, support collaboration across functions, and help strengthen the Media Centre’s value proposition through strong partnerships, operational planning, and continuous improvement.

At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote. Details on your work arrangement will be discussed at the time of your interview.

***Please Note: This is a 1- year contract/secondment role***

How you’ll succeed

• Creative leadership – Lead the creative development and execution of video projects from concept to final delivery. Provide direction on storytelling, visual approach, filming set-ups, lighting, styling, and overall production quality to ensure content is compelling, effective, and aligned with brand standards.
• Client partnership – Collaborate with clients and communication leads to understand goals, audiences, messaging needs, and project scope. Build trusted relationships and translate business priorities into creative solutions that deliver strong results across internal and external channels.
• Team leadership – Lead and coach a team of producers by providing ongoing support, guidance, and hands-on problem solving. Create a positive and inclusive team environment that encourages collaboration, idea sharing, accountability, and high-quality work.
• Production and resource planning – Work closely with production, postproduction, and administrative partners to plan project requirements, allocate resources, manage team workload, build schedules, and support timely delivery within budget.
• Operational excellence – Oversee external vendors and freelancers, monitor project risks, review performance metrics, and identify opportunities to improve workflow, efficiency, and quality across the production cycle.
• Cross-functional collaboration – Partner with teams across Marketing, Communications, compliance, Legal, Governance and Control, and other business areas to support effective content strategies, ensure appropriate use of editorial content, and deliver projects that meet business and regulatory expectations.

Who you are

• You can demonstrate experience in video production, agency, creative direction, and content development. You have 8-10 years of experience in film, video production, marketing, broadcast, or a related field, along with strong knowledge of the full production lifecycle. You also have experience creating corporate or brand video content that meets client goals on time and within budget. It’s an asset if you have experience in a financial institution or agency environment, knowledge of CIBC’s business activities, and working knowledge of Microsoft Office and Adobe Creative Suite.
• You have experience developing and implementing strategic team goals. You have experience coaching employees and inspiring successful team performance.
• You seek out creative solutions and embrace evolving tools, technologies, and industry trends. You bring fresh thinking to storytelling, video production, and content development.
• You’re passionate about people. You find meaning in relationships and surround yourself with a diverse network of partners. You connect with others through respect and authenticity.
• You know that details matter. You bring strong organization, planning, and time management skills, and you maintain a high standard of quality while managing multiple priorities.
• You live your values. You bring high standards, genuine care to your relationships, and want to grow with an employer that shares your values and brings out your best.

What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential.

• We work to recognize you in meaningful, personalized ways including a competitive compensation, a banking benefit*, wellbeing support and additional offers such as employee and family assistance programs and MomentMakers, our social, points-based recognition program.
• Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

*Subject to program terms and conditions

What you need to know

• CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com
• CIBC is committed to clarity in our hiring process. All roles posted are opportunities we’re actively recruiting for, unless stated otherwise.
• You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit
• We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
• We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Expected End Date

2027-12-31

Job Location

Toronto-81 Bay, 21st Floor

Employment Type

Temporary (Fixed Term)

Weekly Hours

37.5

Skills

Branded Content, Brand Guidelines, Communication, Creative Production, Digital Content, Leadership, Marketing, Media Relations, People Management, Video Production