About Uncovered
Uncovered is a London based social first creative agency founded in 2017.
Social sits at the heart of everything that we do.
From strategy to production, our team is fluent in social language with a deep understanding of the online audience. Working with a diverse set of brands to understand their distinct identity and objectives, we apply social-first fundamentals for success: real world, real people, video-first.
We create at the speed of social; strategising, ideating, designing, and producing through our team of in-house strategists, creatives, art directors, copywriters, producers, editors, and videographers. We test, learn, and iterate in real time, delivering end-to-end solutions from creative strategy, through to reporting and analytics.
Our Uncovered office is a home to learn, grow and make a difference.
The Creative Director is responsible for leading and elevating creative output across Uncovered’s client portfolio, ensuring ideas are culturally relevant, platform-native and creatively distinctive.
This role combines big idea thinking with a deep understanding of social behaviour, creator culture and how audiences engage with content in-feed. The Creative Director will help shape campaign concepts from pitch through to production, leading teams to create social-first work that cuts through and drives results.
They will work closely with Strategy, Production, Client Services and wider Creative teams to ensure ideas are not only creatively ambitious, but executable and effective across social platforms.
Roles & Responsibilities
Creative Leadership
Lead the development of big social-first creative ideas across campaigns and retained clients
Push for culturally relevant and platform-native thinking across all creative output
Ensure work is built for how people consume content in-feed across TikTok, Instagram, YouTube and emerging platforms
Contribute to pitch work, campaign development and creative innovation
Campaign & Creative Development
Lead campaign ideation from briefing through to execution
Collaborate closely with Strategy teams to translate insights into compelling creative concepts
Ensure creative work balances entertainment, storytelling and brand objectives
Champion social-first storytelling and creator-led thinking throughout projects
Team & Collaboration
Mentor and support creatives across the department
Provide clear and constructive creative feedback
Work collaboratively with Production, Video, Edit and Client Services teams to deliver strong work
Support the growth of a positive, ambitious and creatively driven culture
Creative Standards & Innovation
Maintain high standards of craft and creative consistency across projects
Stay deeply connected to culture, trends, creators and platform behaviours
Bring new creative formats, storytelling approaches and social innovations into the agency
Help evolve Uncovered’s creative offering as social platforms continue to change
Qualifications & Experience:
Significant experience (10+ years) within a creative agency with at 5+ years in social-first agency or social within a more traditional / ATL creative agency
Proven experience leading social-first campaigns and platform-native creative
Exceptional understanding of creator culture, social storytelling and digital audiences
Experience leading campaigns from concept through to production
Experience presenting creative work internally and to clients
We would like to see evidence of leading or contributing to a social first, viral ‘hit’ campaign and big idea thinking deeply rooted in online culture
Key Skills & Attributes:
Strong conceptual and big idea thinking
Deep cultural awareness and instinct for what cuts through on social
Excellent understanding of social platforms and content formats
Confident creative leadership and communication skills
Strong collaborative mindset across strategy, production and client teams
Proactive, curious and creatively ambitious
Benefits:
Hybrid and Flexible working (Monday & Friday work from home)
Free Breakfast, Snacks & Drinks
Pension Scheme
Friday 3pm Finish
Cycle to Work Scheme
SPILL Therapy Support
Monthly Wellness Fund
Eye Care Allowance
£500 Referral Scheme
Personal Development Day
Dental Health Plan
12 Month Season Ticket / Travel Loan

Uncovered was founded in 2017 in London by Chris Cookson and Catherine Orr.
We are a social first creative agency. Social sits at the heart of everything that we do.
We believe and have proven that the way a brand shows up on social can have transformative business results. Social has changed the way that we consume content. Those who don’t adapt, don’t keep up. Attention is everything, and in the infinite stream of social, our goal is to enrich experiences - not interrupt them - delivering a genuine value exchange and driving positive emotional response.
We create at the speed of social; strategising, ideating, designing, and producing through our team of in-house strategists, creatives, art directors, copywriters, producers, editors, and videographers. We test, learn, and iterate in real time, delivering end-to-end solutions from creative strategy, through to reporting and analytics.
Uncovered are established partners of the world’s leading social platforms, TikTok & Meta, and we’ve built our own publishing channels at scale across TikTok, Meta, YouTube and Snap, delivering over 5 billion organic views.
Put simply, we know how to make content that people want to watch.