NIO

Creative Director(创意总监)

NIO  •  Onsite  •  17 days ago
Expired
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Job Description

Creative Director(创意总监)上海社招全职用户与服务 - 市场与传播本科及以上7-10 年职位描述岗位职责
- 负责重点项目的创意策略与概念输出,包括品牌 campaign、产品传播、联名合作、短视频内容、KV、线下视觉体验,以及详情页、专题页等内容设计
- 将抽象的品牌概念转化为清晰的创意主题、视觉系统与可执行方案
- 推动创意从 idea 到 final output 的全流程落地,确保创意质量与最终呈现
- 与品牌、商品、营销等相关团队紧密协作,推动项目高效执行
- 管理内部创意团队及外部合作资源,把控整体输出水准职位要求任职要求
- 8 年以上创意相关经验,有品牌方、4A、创意热店或生活方式品牌经验优先
- 具备成熟的整合创意能力,可独立主导完整项目
- 对品牌、视觉、内容有较强的审美判断与统一能力
- 熟悉社交传播、电商内容及线下体验等多触点表达
- 具备优秀的提案、沟通及跨团队协作能力
- 有团队管理经验,能够带队推进项目落地
- 熟悉 AI 创意工具及新内容生产方式 投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
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