FirstCash

Creative Director

FirstCash  •  Coppell, TX (Onsite)  •  2 months ago
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Job Description

Creative DirectorAmerican First FinanceThe Creative Director is responsible for leading and executing the American First Finance (AFF) brand strategy across all customer and merchant touchpoints. This role ensures consistent, high‑quality creative execution across digital, print, web, and video platforms, supporting business objectives and enhancing the overall customer experience. Key Responsibilities
  • Own and evolve the AFF brand vision, creative standards, and visual identity
  • Lead creative development for campaigns, product launches, and key initiatives
  • Translate business strategy, insights, and performance data into effective creative solutions
  • Ensure brand consistency and quality across all channels and deliverables
  • Oversee web page development and video creation/editing
  • Manage and mentor internal creative partners and external agencies
  • Collaborate cross‑functionally with marketing, product, performance, and growth teams
  • Present creative concepts and recommendations to leadership and key stakeholders
Qualifications
  • 7–10+ years of creative experience with progressive leadership responsibility
  • Strong portfolio demonstrating brand development and multi‑channel execution
  • Expertise in visual design, storytelling, and brand governance
  • Hands‑on experience building web pages and producing video content
  • Excellent communication, presentation, and stakeholder management skills
  • Experience in digital‑first, performance‑driven, B2C/B2B, or agency environments
What We Offer
  • Medical, dental, vision, life, and supplemental insurance
  • Paid vacation and sick time
  • 401(k) retirement plan
  • Tuition reimbursement (up to $2,000 annually)
  • Employee discount program and pet insurance
About American First FinanceAmerican First Finance is a wholly owned subsidiary of FirstCash, a publicly traded organization supporting more than 13,000 merchant partners across the United States and Latin America. Equal Opportunity Employer
FirstCash Holdings, Inc. is committed to equal employment opportunity and full inclusion of all qualified individuals. Reasonable accommodations are available for individuals with disabilities.
Recruiter_US@firstcash.com | 817‑317‑2500
FirstCash

About FirstCash

FirstCash is the leading international operator of pawn stores with more than 2,800 retail pawn and consumer lending locations in 25 U.S. states and the District of Columbia and in Latin America, which includes all the states in Mexico and the countries of Guatemala, El Salvador and Colombia.

The Company employs approximately 18,000 people between the U.S. and Latin America. FirstCash focuses on serving cash and credit constrained consumers primarily through its retail pawn locations, which buy and sell a wide variety of jewelry, consumer electronics, tools, household appliances, sporting goods, musical instruments and other merchandise, and make small consumer pawn loans secured by pledged personal property. FirstCash is a component company in both the Standard & Poor’s MidCap 400 Index® and the Russell 2000 Index®.

Industry
Finance & Insurance
Company Size
1,001-5,000 employees
Headquarters
Fort Worth, Texas
Year Founded
1988
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