Seniority Level:
You are curious, proactive, and interested in brand marketing within an international environment. This internship offers hands-on exposure to brand strategy, activation, and performance tracking across Expansion Markets and Belgium/Netherlands.
6-month internship – startingFebruary 2026
Fluent Englishrequired(additionallanguages are a plus)
Reporting to theSenior Brand Managers, you will support the development and execution of2026brand plans for Corona across the two scopes.
Key Responsibilities
1. Brand Activation (Expansion Markets & BE/NL)
Support the implementation of annual marketing activations
Coordinate with agencies and internal teams on communication materials and promotions
Assistwith sampling plans and on-ground execution
Support brand presence and execution at events
2. Events & Partnerships
Contribute to planning and execution of key events and sponsorships
Support merchandising management in collaboration with Trade Marketing and Events teams
3. Media, Digital & CRM
Support social media activities and digital campaigns
Assistin CRM initiatives and e-commerce-related projects with media and digital teams
4. Communication
Internal: support marketing content for sales communications and presentations
External:assistwith PR activities to amplify brand visibility
5. Market & Performance Analysis
Track category and brand performance using panel tools
Support ad-hoc analysis and competitive monitoring across markets
6. Brand Assets & Guidelines
Support the consolidation of brand assets into a centralized database
Assistin adapting and cascading brand guidelines across platforms and markets
Work cross-functionally with Trade Marketing and Sales to ensure alignment
7. Best Practice Sharing
Collect and share learnings across markets on activation, execution, and creativity
Support presentations of key insights to the wider team
As a company, we dream big to create a future with more cheers. We are always looking to serve up new ways to meet life’s moments, move our industry forward and make a meaningful impact in the world. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest ingredients.
Our diverse portfolio of well over 500 beer brands includes global brands Budweiser®, Corona® and Stella Artois®; multi-country brands Beck’s®, Hoegaarden®, Leffe® and Michelob ULTRA®; and local champions such as Aguila®, Antarctica®, Bud Light®, Brahma®, Cass®, Castle®, Castle Lite®, Cristal®, Harbin®, Jupiler®, Modelo Especial®, Quilmes®, Victoria®, Sedrin®, and Skol®.
Our brewing heritage dates back more than 600 years, spanning continents and generations. From our European roots at the Den Hoorn brewery in Leuven, Belgium. To the pioneering spirit of the Anheuser & Co brewery in St. Louis, US. To the creation of the Castle Brewery in South Africa during the Johannesburg gold rush. To Bohemia, the first brewery in Brazil.
Geographically diversified with a balanced exposure to developed and developing markets, we leverage the collective strengths of approximately 167,000 colleagues based in nearly 50 countries worldwide.
