Job Description

Our client is seeking a talented and meticulous Copywriter/Copy Editor to create and refine impactful content for their marketing initiatives. The ideal candidate will have a strong foundation in writing and editing, with a preference for experience in the commercial insurance sector. In this role, you will ensure that all content is engaging, persuasive, and consistent with the client’s brand voice.

Key Responsibilities:

• Content Development: Craft engaging and informative copy for a variety of marketing materials, including website content, blog posts, email campaigns, social media, brochures, and whitepapers.
• Editing and Proofreading: Review and refine content to guarantee accuracy, clarity, and consistency, while also correcting any grammatical, punctuation, or spelling errors.
• Industry Knowledge: Leverage expertise in the commercial insurance industry to produce content that resonates with the target audience and reflects industry trends.
• Collaboration: Work closely with marketing teams, product managers, and subject matter experts to develop content that aligns with the company’s marketing strategies and business objectives.
• Research: Stay informed about industry developments and trends to incorporate relevant information into content creation.
• Brand Consistency: Uphold the client’s brand voice and standards across all communications.

Qualifications:

• Experience: At least 5 years of professional copywriting and editing experience, preferably within the commercial insurance industry or a related field.
• Education: Bachelor’s degree in English, Journalism, Marketing, Communications, or a related discipline.
• Skills:
  • Strong writing, editing, and proofreading abilities.
  • Capability to translate complex insurance concepts into clear, concise, and engaging content.
  • Excellent research and analytical skills.
  • High attention to detail and ability to meet tight deadlines.
• Communication: Exceptional verbal and written communication skills, with the ability to collaborate effectively with cross-functional teams.

Preferred Qualifications:

• Previous experience in the commercial insurance industry.
• Familiarity with digital marketing strategies and tools.
• Experience in developing and executing content strategies.