Sanofi

Conversion Optimization Lead

Sanofi  •  Colombia, CO (Onsite)  •  12 days ago
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Job Description

Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.

Our mission is to bring health in people’s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting.

At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.

B Corp certified in multiple markets, we are active players in the journey towards healthier people and planet. Find out more about our mission at www.opella.com

About the Role

We are looking for a data-driven Conversion Optimization Lead to accelerate eCommerce growth across our markets. This role will lead strategies that improve the online shopper journey, strengthen digital shelf excellence, and drive sell-out growth across priority brands and channels.

The position connects global strategy, brand priorities, and retail execution, translating insights into scalable frameworks and actionable plans that improve conversion performance across markets.

Objective

Lead conversion optimization across priority brands and eCommerce channels by translating global strategies and toolkits into locally executable initiatives that enhance shopper experience, strengthen digital shelf performance, and drive sustainable online growth.

Key Responsibilities

  • Lead conversion optimization strategy across brands and eCommerce platforms.

  • Translate global strategies into locally relevant execution plans and toolkits

  • Identify and improve key conversion drivers across the shopper journey (search, content, digital shelf, media, and checkout).

  • Monitor and analyze performance to identify opportunities and continuously optimize results.

  • Collaborate with E-commerce Sales, Marketing, Trade, and Retail Media teams to align initiatives with commercial priorities.

  • Brief agencies and internal teams to ensure strong and consistent execution across markets.

Profile

  • Experience in eCommerce, digital shelf, performance marketing, or online sales +5 years

  • Strong analytical mindset and ability to translate insights into action

  • Experience working with marketplaces, retail media, or digital commerce platforms

  • Strong collaboration and stakeholder management skills

  • Proficient in analytics tools (Google Analytics, Power BI, Excel).

  • Education: Bachelor’s in Marketing, Business, Industrial Engineering, or related field.Master’s in Digital Marketing or E-commerce is a plus.

  • Languages: Native Spanish, Advanced English.

Why us?

At Opella, you will enjoy doing challenging, purposeful work, empowered to develop consumer brands with passion and creativity. This is your chance to grow new skills and be part of a bold, collaborative, and inclusive culture where people can thrive and be at their best every day.

We Are Challengers.

We are dedicated to making self-care as simple as it should be. That starts with our culture. We are challengers by nature, and this is how we do things:

  • All In Together: We keep each other honest and have each other's backs.
  • Courageous: We break boundaries and take thoughtful risks with creativity.
  • Outcome-Obsessed: We are personally accountable, driving sustainable impact and results with integrity.
  • Radically Simple: We strive to make things simple for us and simple for consumers, as it should be.

Opella values diversity in all its forms and is committed to fostering a workplace where everyone can belong and excel. We welcome and encourage applications from people of all backgrounds.

Join us on our mission. Health. In your hands.

www.opella.com/en/careers

Sanofi

About Sanofi

We are an R&D driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth.

We apply our deep understanding of the immune system to invent medicines and vaccines that treat and protect millions of people around the world, with an innovative pipeline that could benefit millions more. Our team is guided by one purpose: we chase the miracles of science to improve people’s lives; this inspires us to drive progress and deliver positive impact for our people and the communities we serve, by addressing the most urgent healthcare, environmental, and societal challenges of our time.

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Industry
Chemicals & Materials
Company Size
10,000+ employees
Headquarters
Paris, FR
Year Founded
Unknown
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