Job Description

Reporting to the Senior Manager Marketing Planning, this position is responsible for delivering actionable market, customer and competitive insights to enable informed decision‑making in support of product alignment, campaign optimisation and sustainable growth within the South African automotive market.

The role forms part of the Sales & Marketing Group and is based in Sandton.

KEY PERFORMANCE AREAS:

• Delivery of market, customer and competitive insights to support product and marketing strategies
• Management and facilitation of the New Model Introduction (NMI) process and standard lead‑time frameworks
• Support to product planners through research insights for product alignment and positioning
• Management of cross‑car projects and strategic studies
• Compilation and facilitation of executive‑level presentations in collaboration with internal stakeholders
• Development and application of research frameworks, segmentation logic and customer profiling
• Initiation, facilitation and coordination of internal and external research requirements
• External research supplier management, including briefing, performance monitoring and value optimisation
• Ownership and management of the marketing research budget
• Contribution to strategic planning through trend analysis and industry monitoring
• Support for events, launches and executive forums through insights, visuals and content

QUALIFICATIONS AND EXPERIENCE:

• NQF Level 6 qualification in Marketing, Communications or a related field
• Qualification(s) in research methodologies will be advantageous
• 3–5 years’ relevant experience in project management within a marketing or research environment
• Motor industry experience will be advantageous
• Experience in research methodologies and survey-based tools preferred
• Strong computer literacy, including MS Office and MS Projects (intermediate to advanced)
• Exposure to SAP and automotive master data systems will be advantageous

COMPETENCIES:

• Strong analytical and problem‑solving capability
• Strategic and critical thinking
• Sound decision‑making and judgement
• High attention to detail and accuracy
• Strong project and time management skills
• Perseverance and resilience in a fast‑paced environment
• Integrity and accountability

IMPORTANT DIMENSIONS:

• Ability to operate at both strategic and operational levels

• High‑impact communication skills, including executive‑level presentations
• Strong planning and organisational capability across short‑ and long‑term horizons
• Cross‑functional collaboration and stakeholder engagement
• Ability to work independently while managing multiple priorities
• Initiative and ability to manage ambiguity