Job Overview

Persian Horizon is looking for a
highly strategic and conversion-focused Content Writer who understands how to
create content that supports lead generation, brand authority, investor
communication, and sales conversion.

This role is not limited to
social media captions or generic content writing. The ideal candidate must be
capable of creating high-impact marketing and sales content across multiple
platforms including Meta Ads, Google Ads, LinkedIn, landing pages, email
marketing, WhatsApp marketing, and website content.

The candidate must understand
business, investment psychology, direct-response marketing, urgency-based
messaging, and conversion-focused communication.

Key Responsibilities

Paid Advertising Content

Write high-converting ad copy
for:

• 
  Meta Ads
• 
  Google Ads
• 
  LinkedIn Ads
• 
  Create multiple variations of ad
  hooks, headlines, and CTAs

Develop messaging angles focused
on:

• 
  ROI
• 
  investment opportunities
• 
  business acquisition
• 
  market positioning
• 
  crisis/opportunity concepts

Funnel & Conversion Content

• 
  Write landing page copy
• 
  Develop lead nurturing sequences
• 
  Create WhatsApp and email
  follow-up flows
• 
  Support conversion-focused
  marketing campaigns
• 
  Improve messaging clarity across
  all funnel stages

Organic & Brand Content

• 
  Create LinkedIn thought
  leadership content
• 
  Develop educational business and
  investment content
• 
  Write blogs, articles, and
  website content
• 
  Create scripts for founder
  videos, reels, and short-form content
• 
  Maintain consistent brand tone
  and positioning

Sales Support Content

• 
  Develop FAQ documents
• 
  Create objection-handling content
• 
  Prepare investor/business
  presentation content
• 
  Support sales team with
  communication assets

Requirements

Required Skills &
Qualifications

Minimum 2–4 years of experience
in content writing, copywriting, or digital marketing

Strong understanding of:

• 
  direct-response marketing
• 
  conversion copywriting
• 
  digital marketing funnels
• 
  social media marketing
• 
  lead generation campaigns

Experience writing for:

• 
  Meta Ads
• 
  LinkedIn
• 
  Google Ads
• 
  landing pages
• 
  email campaigns
• 
  Strong English writing and
  communication skills

Ability to adapt tone for:

• 
  luxury audiences
• 
  investors
• 
  business owners
• 
  corporate communication
• 
  Understanding of marketing
  psychology and persuasive writing

Preferred Experience

Candidates with experience in the
following industries will be preferred:

• 
  Investment
• 
  Finance
• 
  Real Estate
• 
  Business Consulting
• 
  High-ticket sales
• 
  Luxury brands

Performance Expectations (KPIs)

The candidate will be evaluated
based on:

• 
  Quality of ad copy and messaging
• 
  CTR improvement on campaigns
• 
  Lead quality contribution
• 
  Conversion-focused writing ability
• 
  Content delivery timelines
• 
  Creativity and strategic thinking
• 
  Ability to support sales and marketing objectives

Important Note

This is not a generic social
media content role.

We are looking for a strategic
writer who understands how to create content that drives:

• 
  engagement
• 
  lead generation
• 
  trust
• 
  conversion
• 
  business growth

The ideal candidate must think
commercially, not just creatively.