Job Description

Job Location: Premium Parking Headquarters - New Orleans, LA 70130
Position Type: Full Time
Salary Range: $85,000.00 - $95,000.00 Salary/year
Job Shift: Standard Business Hours
Job Category: General BusinessTo bridge the gap between our high-level brand philosophy and the analytical rigor of sales. You will own the full content lifecycle—from the "Great Places" narrative in our blogs to the high-conversion CTAs in our drip campaigns—ensuring we don't just produce strong content, but valuable content that
generates measurable sales leads.
Essential Functions and Responsibilities
Major Responsibility:
You will be responsible for translating our mission into a high-velocity lead generation engine, utilizing AI to scale production while ensuring every word adheres to the specific nuances of our industry and
brand.
Brand & Voice Ownership
- Act as the final "vibe-checker" for all content.
- Ensure 100% adherence to terminology (e.g., "spaces" not "stalls/spots") and our "vibrant, walkable cities" narrative.
AI-Native Production
- Leverage an AI-stack to draft, research, and scale content for blogs, newsletters, and social media 3–5x faster than traditional methods.
- Utilize AI without losing brand "soul."
Lead Generation & Workflows
- Utilize ZoomInfo WebSights to identify high-intent visitors.
- Build automated ZoomInfo Workflows that trigger personalized, nuanced outreach.
Event & Sales Integration
- Work hand-in-hand with the Sales & Marketing Manager on trade shows and in-person events.
- Lead the strategy and execution for partner webinars focused on retention and new acquisition.
Optimization & Testing
- Partner with Growth Operations to A/B test headlines, CTA buttons, and email structures to build a "pipeline of success" for the sales team.

QualificationsJob

Qualifications
Required
- 3–5 years in B2B Content Marketing or Growth Marketing.
- Technical Stack: Proficiency in ZoomInfo (WebSights/Workflows), Salesforce (or similar CRM),
- and AI tools (Claude, Jasper, etc.).
Preferred Qualities
- Analytical Mindset: You prioritize MQLs and conversion rates over vanity metrics like impressions.