Content Executive

Karachi, PK (Onsite)  •  2 days ago
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Job Description

What You’ll Do:

  • Develop engaging copy for social media, marketing campaigns, product communication, and retail touchpoints.
  • Create campaign narratives, headlines, scripts, and brand stories.
  • Develop compelling case studies and stories around major B2B projects.
  • Translate product features and benefits into clear, customer-focused communication.
  • Collaborate with the Creative, Visual Merchandising, Category Management, Retail, and B2B teams.
  • Ensure consistency in brand voice, messaging, and content quality across channels.
  • Maintain an organized content library and continuously improve communication based on feedback.

Requirements

  • Education: BBA in Marketing, Communications, or a relevant field.
  • Experience: At least 2 years of relevant experience in content writing, copywriting, or marketing communications.
  • Strong writing, storytelling, and communication skills.
  • A creative mindset with the ability to translate ideas into impactful brand content.
  • Ability to collaborate effectively with cross-functional teams
Company

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