Job Description
1. TikTok Content Creation & Management
- Plan, create, and manage TikTok content aligned with BEARHOUSE brand direction and current trends
- Edit short-form videos, write captions, and ensure content is engaging and platform-friendly
- Develop creative concepts and TikTok campaign ideas, including viral content angles
- Coordinate models, talents, and creators for production when required
- Manage TikTok content/campaign budget planning and usage
2. Social Media Content Creation (All Platforms)
- Create, manage, and schedule content across BEARHOUSE social platforms (Facebook, Instagram, TikTok, YouTube, etc.)
- Collaborate with design and creative teams to produce high-quality visuals and videos
- Ensure all content is consistent with brand tone, style, and communication goals
3. Trend, Consumer & Competitor Analysis
- Monitor market trends, consumer behavior, competitor activities, and product performance to guide content direction
- Provide insights to support content strategy, promotions, and campaign ideation
- Stay updated on TikTok trends, formats, sounds, and creator behavior to keep content relevant
4. Campaign Support & Performance Reporting
- Support campaign planning, execution, and content rollout across all social channels
- Track weekly performance metrics (engagement, reach, growth) and campaign results
- Prepare weekly/campaign reports with insights and optimization recommendations
Qualifications :
- Bachelors degree in Communication Arts/Marketing/Digital Media or related fields
- 2–3 years in social media management (TikTok/content creation preferred), age not over 26
- Skilled in video editing and content creation tools
- Able to use AI tools (e.g., ChatGPT, Midjourney, CapCut, Canva AI, analytics tools) for ideation & productivity
- Creative, trend-driven, analytical; on-camera/TikToker experience is a plus
- Growth Mindset
Employee Benefits :
- Group Insurance (Group health & life insurance)
- Accident Insurance
- Annual Health Check-up
- Provident Fund
- Long Service Award (Service year rewards)
- Annual Salary Increment (Annual salary review)
- Annual Performance Bonus
- Special Interest Rates for Home Loans
- Staff Uniform (For specific positions)
- Get-well Gift Baskets (Hospitalization visit gifts)
- Financial Assistance/Compassionate Grants (e.g., weddings, funerals, etc.)
- 30% Employee Discount on BEARHOUSE products
- Psychological Counseling Services (Mental health support)
- Travel Reimbursement (For off-site assignments)
- Domestic and International Per Diem (Travel allowance)
