Job Description

About the Role

What You'll Do

• Owning the Customer Evidence Program: Lead the development of critical customer evidence, including case studies, ROI stories, and proof point development, from initial concept through final delivery.
• Content Creation & Interviewing: Conduct interviews with customers, partners, and internal stakeholders to capture compelling narratives, then write, edit, and package content including guides, one-pagers, and marketing collateral.
• Brand Governance: Manage and maintain Fabric’s brand language, tone, and messaging across all mediums and channels to ensure consistency and reinforce our value proposition.
• External Communications: Draft and coordinate press releases, media statements, and external announcements, supporting leadership in media and press outreach efforts.
• Internal Alignment & Strategy: Partner closely with the Product Marketing Manager and Demand Generation Manager to align content and communications with value propositions, ROI messaging, and campaign priorities.
• Sales & Client Success Enablement: Collaborate with Sales and Client Success to identify opportunities for new stories and maintain a centralized library of current, effective marketing and sales assets.
• Social Media: Plan and execute organic social schedules across our brand and executive profiles (primarily LinkedIn). 
• Media Tracking & Insights: Track and share media coverage, ensuring those insights actively inform future campaigns and messaging strategy.
• Visual Development: Work directly with design resources to develop visually compelling, brand-aligned materials.

Why You Might Be a Good Fit

• You are an exceptional writer and natural storyteller who thrives on translating complex customer outcomes into clear, powerful narratives.
• You are both a strategic thinker and a hands-on creator, eager to own projects end-to-end and drive measurable business impact through content.
• You are highly collaborative and comfortable joining customer calls, interviewing executives, and partnering with internal teams (Product, Sales, Design) to achieve objectives.
• You are driven by the specific mission of improving healthcare and possess a background that allows you to adapt tone and messaging for professional healthcare audiences (health systems, payers, employers).
• You are detail-oriented and organized, with a proven ability to manage multiple priorities simultaneously in a fast-paced environment.

This Might Not Be The Right Fit If...

• You are not comfortable with the level of cross-functional collaboration required, or interfacing directly with customers and executive stakeholders.
• You are seeking a rigid, large-team structure, as you will be joining a small, high-impact team where autonomy and individual project ownership are expected.
• You do not have experience or interest in the specific intersection of B2B SaaS technology and the healthcare industry.

Your Qualifications

• 3–5 years of experience in content marketing, communications, or customer storytelling in a B2B SaaS environment.
• Excellent writing and editing skills with demonstrated ability to adapt tone for professional audiences.
• Demonstrated experience interviewing customers and translating outcomes into compelling stories.
• Experience managing content projects end-to-end, from concept through delivery.
• Experience managing brand and/or executive thought leadership social accounts.
• Experience drafting press releases and supporting external communications/media efforts.
• Background in healthcare and health technology.
• Attention to detail, organizational skills, and ability to manage multiple priorities.
• Bachelor’s degree in Marketing, Communications, Health Sciences, or equivalent experience.

Bonus Points

• Experience in video storytelling, design tools, or multimedia content creation.
• Familiarity with ABM campaigns and aligning content with account-based strategies.
• Experience running in-house PR functions and collaborating with PR agencies or external media partners.
• Knowledge of SEO and digital content best practices.

The national pay range for this role is $75,000.00– $100,000.00 per year. Actual compensation will be determined by factors such as the candidate's geographic market, experience, skills, and qualifications. Certain roles may also be eligible for additional compensation, including a comprehensive benefits package such as medical, dental, vision, unlimited PTO, and a 401(k) plan, stock options and bonuses. If your compensation requirement is greater than our posted range, please still consider applying; a determination can be made based on unique qualifications. Expected compensation ranges for this role may change over time.